services, delivered with convenience and efficiency.
Diverse, Market-leading Businesses –
Our businesseshave leading market shares in every major sector of theindustry, creating the opportunity to build broad, deeprelationships and to generate strong, balanced earnings.
Integrated Delivery
–We provide comprehensive financialsolutions that fit customers’/clients’ specific needs.
Talent and Leadership
–e are attractng an retanng associates who can lead in a global organization, and weare building on our leading staffing, training andleadership development programs.
Executing Transition
–As we integrate our businesses, weare bringing together a wide spectrum of products andservices for customers and clients while improving quality,accuracy and efficiency and lowering costs.
Service Quality
–We have a culture of service excellenceand the skills, technology and infrastructure to back it up.
Capital Strength
–Our balance sheet strength and ampleliquidity give us the financial flexibility to support ourcustomers and clients even during challenging economic times.
Community Support
–We’re working to strengthen themany communities we serve through communitydevelopment banking ($1.5 trillion over ten years),philanthropy ($2 billion over ten years), volunteerism(900,000 hours in 2008) and environmental lending andinvestments ($20 billion over ten years).
Investing for Growth –
We are investing in technology andinnovation to improve productivity and better meet
Our Goals
For Customers and Clients:
To increase satisfaction and loyalty by providing the best value and service.•Deliver high-quality financial products and services.•Be a trusted adviser for financial solutions.associate, customer, client and shareholder needs.•Deepen relationships and earn loyalty.
For Associates:
To create a workplace in which all associates can excel and rewards are based on results.
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Attract and retain a world-class work force.
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Foster an inclusive and diverse workplace.•Enable associates to grow and succeed while balancing work, family and health.
For Shareholders:
To produce strong and consistent financial returns by attracting and retaining customers and clients, and bydeepening relationships in all our businesses.
2For Communities :
To strengthen the communities we serve through community development banking, philanthropy, volunteerismand environmental initiatives.
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