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Many of us write blogs. Blogs could have a lot of purposes \u2013 promoting yourself, your
business or product, earning money from ads, or just getting thoughts off your chest. Any
purpose you choose \u2013 you want people to read your blog, and you want people to be
interested in your blog\u2019s content.
In addition to writing your blog\u2019s content and making it as interesting as possible, you
should actively promote your blog. You need your blog to be easily found by new
readers, and you want the readers to come back to your blog every time you update it.
One of the most elementary methods you should use to promote your blog is a mailing
list. Create a form in your blog where your readers can submit their email. Save the list of
emails in your email application as a group, and then you can send them all a message
whenever you update your blog. Remember to fill the recipients\u2019 addresses in the bcc
field, because many of them don\u2019t want their email to be exposed. Remember also to give
them a possibility to be removed from the mailing list, so your messages won\u2019t be
considered as spam.
Search Engine Optimization (seo) \u2013 Make sure your blog is optimized for search engines,
in order for your blog to show up in search engines such as Google. For seo techniques,
you can find plenty of articles on the web (you can find an article I wrote on the subject
on this site). Give a deep thought about your titles. Get your blog linked from other
websites, like forums, groups, social websites and so on \u2013 the more links, the better.
Facebook \u2013 Create a group in Facebook, dedicated to your blog. Invite all your friends to
join it. Every time you update your blog, click \u201cmessage all members\u201d on your group
page, and write them a message. You can use my Facebook group as an example:
RSS \u2013 Have a rss feed on your blog. You can create one from a simple text file (using the
notepad and saving it as xml), or you can use a rss creator (various rss creators can be
downloaded from the web). Make sure your rss feed is well formatted, and uses as much
fields as you can. In the description field, where you can, add images. Images give a
better look to your rss feed. You can use my rss feed as an example (from the rss feed\u2019s
browser window, click view\ue000 source):
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