Welcome to Scribd. Sign in or start your free trial to enjoy unlimited e-books, audiobooks & documents.Find out more
Download
Standard view
Full view
of .
Look up keyword
Like this
1Activity
0 of .
Results for:
No results containing your search query
P. 1
Noriega v. Activision - Call of Duty Publicity Lawsuit

Noriega v. Activision - Call of Duty Publicity Lawsuit

Ratings: (0)|Views: 15|Likes:
Published by Mark H. Jaffe

More info:

Published by: Mark H. Jaffe on Jul 17, 2014
Copyright:Traditional Copyright: All rights reserved

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

07/23/2014

pdf

text

original

 
 
-)
 Fs
1
234
5
6
7
8
9
10
1112
13
14
15
16
17
18
19
20
2122
23
24
25
262728
qoMo£>
THOMASV.GIRARDI,StateBarNo.36603
tgirardi@girardikeese.com
GRAHAM
B.LIPPSMITH,StateBarNo.
221984
lippsmith@girardikeese.com
fRARDrf
KEESE
1126
WilshireBoulevard
LosAngeles,California90017
Telephone:
(213)977-0211
Facsimile;(213)481-1554
WILLIAMT.GIBBS,IllinoisBarNo.6282949
CORBOY
&
DEMETRIO
33NorthDearbornSt.,Suite2100
Chicago,Illinois60602
Telephone:
(312)346-3191
<->>
Facsimile:
(312)346-5562
\J
AttorneysforPLAINTIFF
FILED
Superior
Court
of
California
County
of
Los
Angeles
JUL
15
2014
Sherri
R.
Carter,ExecutiveOfficer/Clerk
fiy
^ *
Deputy
MosesSoto
W
W
\V-Uft|W
C
\k \
SUPERIORCOURTOFTHESTATEOFCALIFORNIA
COUNTYOFLOSANGELES
MANUELNORIEGAPlaintiff,
v
ACTIVISIONBLIZZARD,Inc.,a
corporation,d/b/aACTIVISIONand
TREYARCH,acorporation,
Defendants.
CASE
NO.:
COMPLAINT
FOR
DAMAGESFOR:
1)
Violation
of
California
Civil
Code
§3344andCommonLawRightof
Publicity
2)
UnjustEnrichment
3)
Unfair
Business
Practices
inViolation
of
California
Business
and
Professions
Code§17200
COMPLAINT
BCMi7tffAX
33
rn
o
m
3>C,Tr
53
3
 
-
 it
••
f
OO
<W
-./
ri
 - ---.x
~**
CI
o
cn
f
^
CO
 £»
CO
oo
OCO
 »
a
ooo
S?
 
-
2w
to
C
Z
XO
< CD7^
TO
 
2s
2J
o
rn
Sf
ft
u
c<qpifn
S1eoo
ooo3
o
J>
~i
m
o
X>
TO
r i
in
ci
--j
 .
 
1
23
4
56
7
8
9
10
11
1213
14
15
16171819
20
21
22
232425262728
COMPLAINT
Oninformationandbelief,PlaintiffManuelNoriega( Plaintiff)allegesasfollows:
L
NATURE
OF
THEACTION
1.Defendants,ACTIVISIONBLIZZARD,Inc.,acorporation,d/b/aACTIVISIONandTREYARCH,acorporation( Defendants ),engagedintheblatantmisuse,unlawfulexploitation,andmisappropriationofPlaintiffsimageandlikenessforeconomicgaininthevideogametheyproducedanddistributed.2.Defendantsdesigned,created,advertisedandsoldthepopularvideogame
CALLOFDUTY:BLACKOPSII( BlackOpsII ).
3.InanefforttoincreasethepopularityandrevenuegeneratedbyBLACKOPSII,Defendantsused,withoutauthorizationorconsent,theimageandlikenessofPlaintiffin
BLACK
OPS
II.
4.Defendants'use
of
PlaintiffsimageandlikenesscauseddamagetoPlaintiff.
Plaintiffwasportrayedasanantagonistandportrayedastheculpritofnumerousfictional
heinouscrimes,creatingthefalseimpressionthatDefendantsareauthorizedtousePlaintiffs
imageandlikeness.ThiscausedDefendantstoreceiveprofitstheywouldnothaveotherwise
received.
5.PlaintiffisportrayedinBLACKOPSIIasakidnapper,murdererandenemy
of
thestate.Anobjectiveofoneportion
of
BLACKOPSIIissolelytocapturePlaintiff.
6.Defendants'videogame,BLACKOPSII,featuresseveralnon-fiction
characters,includingPlaintiff,foronepurpose:toheightenrealisminitsvideogame,BLACK
OPSII.ThistranslatesdirectlyintoheightenedsalesforDefendants.7.DefendantsdeliberatelyandsystematicallymisappropriatedPlaintiffs
COMPLAINT
 
?g
1
2345
6
7
8
9
10
1112131415
161718
19
20
21
22
23
24
25
26
2728
likeness
to
increaserevenues
and
royalties,
atthe
expense
ofPlaintiffand
without
the
consent
of
Plaintiff.
II.
JURISDICTIONANDVENUE
1.ThisCourthaspersonaljurisdictionovereachandeveryoneoftheDefendants.
VenueinthisCourtisproperbecauseDefendantsresideand/orcarryonbusinesshere,andthe
wrongfulactsofDefendantsoriginatedhere.
III.
THE
PARTIES
1.PlaintiffisanindividualresidinginGamboa,Panama.
2.DefendantACTIVISIONBLIZZARD,d/b/aACTIVISIONis,andatalltimes
mentionedherein,wasacorporationexistingunderthelaws
of
California.ACTIVISIONis
incorporatedinDelaware,howevermaintainsitsheadquartersandprincipleplaceofbusiness
in
Santa
Monica,California.
3.DefendantTREYARCHis,andatalltimesmentionedherein,wasacorporationorganizedandexistingunderthetaws
of
California.
4.
Defendantsare
a
multi-billion
dollar
interactive
entertainmentsoftware
company(ACTIVISION)anditssubsidiary(TREYARCH)thatproducetheCallofDuty
videogamefranchise,whichincludestheBlackOpsseries.5.DefendantACTIVISIONdescribesitselfas aleadingworldwide
developer,publisheranddistributorofinteractiveentertainmentandleisureproducts. Itsrevenuessupportthisclaim.In2012,ACTIVISIONreportedinitsAnnual10-KReporttothe
UnitedStatesSecuritiesandExchangeCommissionaconsolidatednetrevenue
of
$4.9billion
for2012andaconsolidatednetincome
of
$1.1billion.ACTIVISION'Sprincipleplace
of
businessisCalifornia,butitsellsitsgamesdirectlytoconsumersthroughoutthecountry
3
COMPLAINT

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->