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Moleskine Spring 2010 Planners Catalog

Moleskine Spring 2010 Planners Catalog

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Published by ChronicleBooks
Notebook maker Moleskine's Spring 2010 planners catalog
Notebook maker Moleskine's Spring 2010 planners catalog

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Categories:Types, Brochures
Published by: ChronicleBooks on Dec 02, 2009
Copyright:Attribution Non-commercial


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Moleskine® notebook is the heir of the legendary notebook used for the past two centuries by artists and thinkers,from Vincent Van Gogh to Pablo Picasso, from Ernest Hemingway to Bruce Chatwin. The anonymous and essentiallittle black notebook, with its unique rounded corners, elastic closure, and expandable inner pocket, was originally produced for more than a century by a small French bookbinder that supplied Parisian stationery shops frequentedby the international literary and artistic avant-garde. This trusty, pocket-sized travel companion held their sketches,notes, stories, and ideas before they became famous images or beloved books.
In the mid-1980s, the little black notebook suddenly wasn’t to be found anywhere. In his book The Songlines,Bruce Chatwin tells us the whole story of his favorite notebook, which he nicknamed “moleskine.” In 1986, theoriginal manufacturer - a family operating in Tours - closed down forever: “Le vrai moleskine n’est plus” are thelapidary words Chatwin puts into the mouth of the owner of the stationery shop in Rue de l’Ancienne Comédie–alsoa legendary spot - where he stocked up on the notebooks. The English writer-traveller bought up all the notebooksthat he could find before he left for Australia, but they were not enough.
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In 1997, a small Milanese publisher brought the legendary notebook back to life, choosing for it this literary name,thus restoring an extraordinary tradition. Following Chatwin’s footsteps, the Moleskine notebook begins its journey once again, this time as an indispensable complement to today’s mobile technology. Capturing reality on the move,preserving details, impressing the unique aspects of experience upon paper, Moleskine notebooks are an accumulator of ideas and emotions which are then released over time.
Today, the brand Moleskine® is synonymous with culture, travel, memory, imagination, and personal identity, both ineveryday life and in the digital world. It is a brand identifying a family of notebooks, journals, planners and innovativecity guides, adapted for different functions. With a variety of page layouts, Moleskine notebooks are partners for the creative professions and the imagination of our time: they are a worldwide symbol of contemporary nomadism,closely connected to the digital world through a network of websites, blogs, online groups and virtual archives. With Moleskine, the ancient (and typically analogical) practice of sketching and jotting down notes finds unexpectedconnective space on the Web and in its communities.

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