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SB Feed Mills

SB Feed Mills

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Published by anum8991

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Published by: anum8991 on Jul 21, 2014
Copyright:Traditional Copyright: All rights reserved


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The history of
Sadiq Brothers Poultry
 is the history of commercial poultry industry in Pakistan itself. Over the years it has made phenomenal progress and grown into one of the leading enterprises in Pakistan. It has the distinction of being awarded commendation certificate by Govt. of Pakistan for highest Broiler Chicks Production. The Firm has expanded manifold and diversified over the years. Its allied/sister concerns include two commercial poultry feed mills, an egg tray production plant, and a Pharmaceutical unit. The Firm has its sale offices in all the big cities of Pakistan and network of agents in all towns of the country. One poultry feed mill is located in the Capital territory of Islamabad and the other in the province of Punjab- a short distance south of Rawalpindi on historic Grand Trunk Road. These mills produce different types of poultry feed for birds of different age / function groups. The feed formulation is computer aided. Feed ingredients are subjected to various Lab tests. To ensure highest quality feed the Firm has established R&D facilities and employed specialist staff headed by experienced and competent managers who hold Doctorate degrees in nutrition. The quality of feed produced by these mills ranks among the best. These mills operate around the clock and produce approximately 12500 M/Tons of feed per month. Its yearly turnover is over Rs 2.00 billion. The work force of the firm exceeds 2000 personnel.
Organization structure:
the structure of the SB feed mill is functional in nature. All the departments of the organization are working independently in nature without concerning each other. The structure of the organization starts from the CEO and divides into two Directors which further divides into the different sub levels and hierarchy continues from top level management to the low level management.
Understanding Supply Chain Management:
Sadiq Brothers Feed mill has primary concern with the efficient integration of suppliers, warehouse, transportation and manufacturing quality product at the right time with efficient cost. Basically the management of the SB feed mill supply chain is trying to manage the whole process of supply chain which starts from the supply of raw material to the final finished goods delivered to the customers in a way to reduce maximum cost and do the task efficiently. SB feed mill has surplus supplier of raw material located in different cities of Pakistan as well as some major ingredients imported by other countries. The ware house for the raw material are mostly out sourced for some seasonal ingredients and have some their own warehouses required to store the raw material. Special inspection teams are present to inspect the quality of the raw material supplied by the suppliers and if the raw material is low under certain criteria then they will not accept the material or apply certain penalty charges. SB feed has two main manufacturing plants which has the maximum capacity of 24000 packs per day each plant. These plants are used at their maximum capacity to fulfill the customer demand. The distribution network of the feed mill is outsourced on contract basis with the different contractors to save the extra investment in this department. SB feed mill has different franchises in the major cities of the Pakistan which helps in providing the order from different customers. In the end the finished goods are directly provided to the customers according to their demand. In this way the whole supply chain is managed by the managers.
supplier manufacturing plant distributor retailor final customer

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