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MARKET ACTION REPORT

July 2014
City: Salinas Monterey Highway
Nicole Truszkowski
Sales Associate
(831) 238-7449
(831) 624-2457
Nicole.Truszkowski@sothebyshomes.com
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo

Sotheby's International Realtyis a registered trademark licensed to Sotheby's International Realty Affiliates LLC. Operated by Sotheby's International Realty, Inc.

Based on information from MLSListings, Inc for the period 8/1/2011 through 7/31/2014. Due to MLS reporting methods and allowable reporting policy, this data is only
informational and may not be completely accurate. Therefore, Sotheby's Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's
may not reflect all real estate activity in the market.



Trending Versus*: Trending Versus*:
Market Profile & Trends Overview Month LM L3M PYM LY YTD PriorYTD PriorYear
Median List Price of all Current Listings $1,085,000
Average List Price of all Current Listings $1,494,722
July Median Sales Price $675,000 $675,000
July Average Sales Price $929,393 $830,633
Total Properties Currently for Sale (Inventory) 85
July Number of Properties Sold 17 97
July Average Days on Market (Solds) 76 76
Asking Price per Square Foot (based on New Listings) $335 $352
July Sold Price per Square Foot $319 $299
July Month's Supply of Inventory 5.0 5.2
July Sale Price vs List Price Ratio 97.7% 96.0%

* LM=Last Month / L3M=Last 3 Months / PYM=Same Month Prior Year / LY=Last Year / YTD = Year-to-date
Property Sales

July Property sales were 17, up 13.3% from 15 in July of 2013 and -19.0% lower than the 21 sales last month. July 2014 sales were at a mid level compared to
July of 2013 and 2012. July YTD sales of 97 are running -27.1% behind last year's year-to-date sales of 133.
Prices

The Median Sales Price in July was $675,000, up 31.1% from $515,000 in July of 2013 and up 8.9% from $620,000 last month. The Average Sales Price in
July was $929,393, up 50.0% from $619,587 in July of 2013 and up 0.4% from $925,995 last month. July 2014 ASP was at highest level compared to July of
2013 and 2012.
MARKET ACTION REPORT

July 2014
City: Salinas Monterey Highway
Nicole Truszkowski
Sales Associate
(831) 238-7449
(831) 624-2457
Nicole.Truszkowski@sothebyshomes.com
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo

Sotheby's International Realtyis a registered trademark licensed to Sotheby's International Realty Affiliates LLC. Operated by Sotheby's International Realty, Inc.

Based on information from MLSListings, Inc for the period 8/1/2011 through 7/31/2014. Due to MLS reporting methods and allowable reporting policy, this data is only
informational and may not be completely accurate. Therefore, Sotheby's Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's
may not reflect all real estate activity in the market.



Inventory & MSI

The Total Inventory of Properties available for sale as of July was 85, up 7.6% from 79 last month and up 11.8% from 76 in July of last year. July 2014
Inventory was at a mid range compared to July of 2013 and 2012.

A comparatively lower MSI is more beneficial for sellers while a higher MSI is better for buyers. The July 2014 MSI of 5.0 months was at a mid range
compared with July of 2013 and 2012.
Market Time

The average Days On Market(DOM) shows how many days the average Property is on the Market before it sells. An upward trend in DOM tends to indicate a
move towards more of a Buyer's market, a downward trend a move towards more of a Seller's market. The DOM for July was 76, up 20.6% from 63 days last
month and up 10.1% from 69 days in July of last year. The July 2014 DOM was at its highest level compared with July of 2013 and 2012.
Selling Price per Square Foot

The Selling Price per Square Foot is a great indicator for the direction of Property values. Since Median Sales Price and Average Sales price can be impacted
by the 'mix' of high or low end Properties in the market, the selling price per square foot is a more normalized indicator on the direction of Property values.
The July 2014 Selling Price per Square Foot of $319 was up 3.9% from $307 last month and up 11.5% from $286 in July of last year.
MARKET ACTION REPORT

July 2014
City: Salinas Monterey Highway
Nicole Truszkowski
Sales Associate
(831) 238-7449
(831) 624-2457
Nicole.Truszkowski@sothebyshomes.com
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo

Sotheby's International Realtyis a registered trademark licensed to Sotheby's International Realty Affiliates LLC. Operated by Sotheby's International Realty, Inc.

Based on information from MLSListings, Inc for the period 8/1/2011 through 7/31/2014. Due to MLS reporting methods and allowable reporting policy, this data is only
informational and may not be completely accurate. Therefore, Sotheby's Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's
may not reflect all real estate activity in the market.



Selling Price vs Listing Price

The Selling Price vs Listing Price reveals the average amount that Sellers are agreeing to come down from their list price. The lower the ratio is below 100%
the more of a Buyer's market exists, a ratio at or above 100% indicates more of a Seller's market. The July 2014 Selling Price vs List Price of 97.7% was up
from 97.6% last month and down from 99.5% in July of last year.
Inventory / New Listings / Sales

'This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basic annual
seasonality of the market as well as the relationship between these items. The number of New Listings in July 2014 was 33, up 26.9% from 26 last month and
up 65.0% from 20 in July of last year.
MARKET ACTION REPORT

July 2014
City: Salinas Monterey Highway
Nicole Truszkowski
Sales Associate
(831) 238-7449
(831) 624-2457
Nicole.Truszkowski@sothebyshomes.com
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo
Sotheby's International Realtyis a registered trademark licensed to Sotheby's International Realty Affiliates LLC. Operated by Sotheby's International Realty, Inc.

Based on information fromMLSListings, Inc for the period 8/1/2011 through 7/31/2014. Due to MLS reporting methods and allowable reporting policy, this data is only informational and may not be completely accurate.
Therefore, Sotheby's Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's may not reflect all real estate activity in the market.




A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
Homes Sold 26 17 11 23 21 10 10 27 24 11 14 23 20 17 26 19 19 22 14 17 18 25 22 15 19 17 16 18 16 9 9 14 15 12 21 17
3 Mo. Roll Avg 18 17 18 18 14 16 20 21 16 16 19 20 21 21 21 20 18 18 16 20 22 21 19 17 17 17 17 14 11 11 13 14 16 17

(000's)
A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
MedianSalePrice 698 590 616 495 476 565 393 500 468 465 610 420 596 590 500 525 450 564 476 470 565 643 567 515 541 700 745 674 622 695 591 620 680 780 620 675
3 Mo. Roll Avg 635 567 529 512 478 486 453 478 514 498 542 535 562 538 492 513 497 503 504 559 591 575 541 585 662 706 680 663 636 635 630 693 693 692

A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
Inventory 122 127 120 117 105 99 112 100 103 109 117 104 98 91 82 81 69 74 78 77 75 72 83 76 83 87 81 68 58 57 58 59 63 79 79 85
MSI 5 7 11 5 5 10 11 4 4 10 8 5 5 5 3 4 4 3 6 5 4 3 4 5 4 5 5 4 4 6 6 4 4 7 4 5

A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
Days On Market 84 79 158 97 105 129 124 98 110 75 96 61 116 79 62 70 108 66 56 91 73 76 80 69 89 82 44 121 79 54 76 88 92 79 63 76
3 Mo. Roll Avg 107 111 120 110 119 117 111 94 94 77 91 85 86 70 80 81 77 71 73 80 76 75 79 80 72 82 81 85 70 73 85 86 78 73

A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
Price per Sq Ft 281 268 238 238 221 250 210 244 234 224 248 242 234 233 250 231 245 252 224 266 269 248 257 286 272 303 320 312 303 272 277 310 287 298 307 319
3 Mo. Roll Avg 262 248 232 236 227 235 229 234 235 238 241 236 239 238 242 243 240 247 253 261 258 264 272 287 298 312 312 296 284 286 291 298 297 308

A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
Sale to List Price
0.952 0.951 0.926 0.958 0.962 0.934 0.969 0.970 0.948 0.952 0.948 0.975 0.964 0.965 0.964 0.975 0.978 0.962 0.995 0.977 0.976 0.972 0.983 0.995 1.001 0.972 0.962 0.964 0.972 0.982 0.997 0.967 0.960 0.971 0.976 0.977
3 Mo. Roll Avg
0.943 0.945 0.949 0.951 0.955 0.958 0.962 0.957 0.949 0.958 0.962 0.968 0.964 0.968 0.972 0.972 0.978 0.978 0.983 0.975 0.977 0.983 0.993 0.989 0.978 0.966 0.966 0.973 0.984 0.982 0.975 0.966 0.969 0.975

A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
New Listings 26 30 20 19 14 29 32 20 21 31 32 21 29 22 15 30 13 22 27 29 24 17 22 20 33 25 15 10 9 13 20 23 25 32 26 33
Inventory 122 127 120 117 105 99 112 100 103 109 117 104 98 91 82 81 69 74 78 77 75 72 83 76 83 87 81 68 58 57 58 59 63 79 79 85
Sales 26 17 11 23 21 10 10 27 24 11 14 23 20 17 26 19 19 22 14 17 18 25 22 15 19 17 16 18 16 9 9 14 15 12 21 17

(000's)
A 11 S O N D J 12 F M A M J J A S O N D J 13 F M A M J J A S O N D J 14 F M A M J J
Avg Sale Price 820 765 867 715 487 691 437 749 610 658 888 511 654 724 721 577 567 719 615 696 695 745 645 620 657 864 856 866 844 670 637 740 724
1,028
926 929
3 Mo. Roll Avg 817 782 689 631 538 626 599 672 719 686 684 630 700 674 622 621 634 677 669 712 695 670 641 714 793 862 855 793 717 683 701 831 893 961

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