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Institutions and AudienceMark Scheme
Production Practices used to appeal to target audience
Minimal BasicProficient Excellent
Explanation/argument/analysisUse of examplesUse of terminology
Distribution and Marketing Strategies used to raise awareness of new product
Minimal Basic ProficientExcellent
Explanation/argument/analysisUse of examplesUse of terminology
New technologies have helped to target specific audiences
Minimal Basic ProficientExcellent
Explanation/argument/analysisUse of examplesUse of terminology
Audiences challenge institutions
Minimal Basic ProficientExcellent
Explanation/argument/analysisUse of examplesUse of terminology
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