To develop and demonstrate technologies to makeconsumer online privacy choices understandable andactionable
For consumersFor websites
Index of tracking companies present on popular websitesTwo-click opt-out wizardTrackerWatcher browser add-onBrowser add-on for Firefox (IE in alpha testing)
Enables consumers to opt-out completely or selectively from up to106 networks based on their policy preferencesProtects and automatically updates opt-out settings (includingFlash cookie control)Shows tracking companies and policies for any page
Free service for any website to automatically deliver enhanced consumer disclosure and choice. Integrated with add-on to preserveconsumer preferences.