Needs
: A physiological or psychological requirements for the well being of an organism
Wants
: To have a strong desire for something
Needs
, which are vital for survival and growth, will create strong desires as
Wants
, and inturn will propel the organisms to exhibit certain
behaviours
.
Needs
represent the inner state and are subjected to change depending on the circumstances.
Wants
are dictated andaffected by combination of inner needs.
Behaviours
are relatively variable, driven by
Wants
.When
needs
are energized, it will create
wants
which leads to observable and tangible
behaviours
. It is therefore more accurate to measure
needs
to predict future behaviours.Instead of rewarding positive and punishing negative behaviours, it is more meaningful toobserve the causes of those behaviours and to take preventive actions before undesirable behaviours emerges. It is also more effective to manage the human resources basing ontheir needs rather than trying to closely monitor and control their behaviours.It is therefore imperative to develop an Integrated Model encompassed the above schoolsof thoughts to assess human needs more accurately. As a result, KYKO Five DimensionalModel of Human Personality Profile is developed bases on the multiple theoreticalconstructs via the six schools of personality theories to explain patterns of human behaviours. Base on the premise that human behaviours are motivated by needssatisfaction and deprivation, it clusters human traits objectively into five need clusters or dimensions:
•
Ego need trait cluster which forms a dimension of our personality known as the
Egocentric Dimension
– The need for power, image and control
•
Sociocentric need trait cluster which forms the second dimension of our personality known as the
Sociocentric Dimension
– the need for love, care,companionship and affiliation
•
Security need trait cluster which forms the third dimension of our personalityknown as the
Security Dimension
– The need for safety, system, structure, order and protection
Leave a Comment