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Resume Sales

Resume Sales

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Published by Lacy Ayers

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Published by: Lacy Ayers on Dec 07, 2009
Copyright:Attribution Non-commercial


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Email -
awanish.singh02@yahoo.comMobile- 9311442121, 9711984010
Career Objective
 To work in the most challenging environment which provides opportunity to learn,apply and grow my experience as a whole.
Work Experience.Organization :- Unifrutti India Pvt. Ltd.
(Unifrutti India is an offshoot of UnifruttiGlobal which is having operation in more than 30 countries and stand among top 5companies dealing in Fresh Fruits Globally)
Manager (Sales)
 Job Profile: -
Manager Modern format & Business development in Northern India
Duration: -
Nov 2007 – Till date
Key responsibility.
Development of entire distribution network for traditional sale channel,organized retail and institutional buyers which include development of newrelation on sustainable basis.
Identification, development of new relation (C&F) across North India for theUnifrutti Product for better penetration, reach and spontaneity.
Developing MIS with respect to domestic and Imported Produce in term of prices, arrival, competition and Quality etc and coordinating the same withCentral MIS.
Maintaining the entire supply chain for the North India in terms of Sales,logistics and Inventory.
Working in tandem with the organized retail trade for the better movement of Unifrutti product from their stores.
Panning of promotions keeping in mind the inventory, sales and profitabilityfor the company.
Designing of sales promotions for Modern trade in order to augment theirsales.
Stream lining the entire supply chain operation for key accounts.
Setting of sales budget and measurable for key account for entire north India.
Deciding the price point of the product vis-à-vis competition basis variousparameters so that Unifrutti produce always has a edge over other.
Developed the retail distribution network in Punjab, U.P, and Rajasthan.
Responsible for total sales and profitability from the North Indiaretail Business.Achievements’.
Successfully established the Unifrutti network involving set of C&F, wholeseller and modern retailer all across the NCR.
Successfully created UNIFRUTTI as BRAND especially in certain key highvolume products like Banana etc
Organization :- Reliance Retail Limited (R.I.L)
 Job Profile: -
Alternate sales and Processing Manager
Duration: -
Nov 2006 – Oct 2007
Key responsibility.
Establishment and day to day running of WSD operation at the selectedlocation in NCR.
Development of key customers ranging from institutional buyers, organizedretailers and bulk volume traditional buyers.
Responsible for processing of fruits and vegetable at the back end whichinvolved developing packaging type, size, temp requirements andmaintenance of Hygienic standards
Maintaining a seamless cold supply chain for the product right from theprocessing center to the retail stores.
Addressing customer queries and complains for the fresh processed products.
Processed category became one of the major contributors in term of salesand margin for RR stores.
Successfully developed the buyer base providing continuous volume onsustainable basis.
Organization -M/s Meena Agritech Pvt Ltd (Involved in production andmarketing of high quality exotic vegetables and fruits around the year)Designation – General Manager (Farms & Sales)Profile
– Overall in charge for farms and salesFrom – July 1998 – Nov 2006
 Job Profile
Planning the year around production which involve manpower planning, cropplanning, demand and supply chain planning on annual basis and same onquarterly basis.
Liasoning with government authorities on various aspects subsidies, schemesand other related issues like water and electricity.
Developing the cordial relation with local people for sourcing of labor and forsmooth functioning of farm on day to day basis.
Management and development of workforce of more the 100 people onvarious aspects related to production, post harvest, marketing and sales.
Developing the sales channel with dedicated institutional buyers Mc Donald’s,Radisson, and Taj group being the key customer.
Developed the wholesale model by developing the customer base in thesecondary markets in and around NCR
Responsible for overall operation from the farm and thusresponsible for profit from the operation
Having good knowledge in design and maintenance of green house. Gotnegotiation with green house makers in Nainital. Taken active role inconstruction of two green houses in Nainital.
Organization- Mantag Irrigation Pvt LtdDesignation – Sales EngineerProfile
– Sales of Irrigation System in Delhi (NCR)From –Dec 1996 – July 1998
 Job Profile

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