RingCentral Virtual PBX – Big Company Presence, Small Company Budget

TheRingCentral virtual PBXis a tool that a lotof small businesses may not think of as animportant asset. However, the number onecomponent of a satisfied customer is goodcustomer support. I cannot stress this pointmore strongly. Most customers rate acompany based on their customer service orlack thereof. The first thing between you andthe customer is your phone service.For some, the term virtual PBX may seem likea scary word. In reality, it’s nothing more than a software program that manages the traffic forinbound and outbound calls. Yes, there are many bells and whistles to a lot of these services,but at its core, the PBX system answers a call, routes it to the intended recipient or, on the flipside, allows you to make a call to someone.The other really important thing to note about these systems is that they can give your smallbusiness a BIG company presence. The simplest example of this is giving your customers an 800number to call. A lot of people perceive that companies with an 800 number must be anestablished, perhaps even a big company. For some “big” connotes stability and“trustworthiness.”With RingCentral’s virtual PBX system, you get to choose from a variety of 800 prefixed numbers. For example, 800, 877, 886, and 888 are all available “800” prefixes that you can useto set up your new number. In fact, you can also request what is called a “vanity” number.What this means is selecting a combination of numbers which may spell out your companyname or an easy to remember word.Some of the real power comes in the form of how you use theextensions and “music on hold.” Let’s first discuss extensions.RingCentral bundles either 5 or 10 extensions in with your phonenumber. Now, an extension can be used for anything you want touse it for. For example, let’s say that you are a one personcompany, but you’d like to have people believe you have a“shipping department”, “customer service department” and/or a “sales department.” Just set