Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
4Activity
0 of .
Results for:
No results containing your search query
P. 1
Consumer Behaviour

Consumer Behaviour

Ratings: (0)|Views: 201 |Likes:
Published by Deepakkr2510

More info:

Published by: Deepakkr2510 on Dec 18, 2009
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPT, PDF, TXT or read online from Scribd
See more
See less

09/20/2010

pdf

text

original

 
 
 
 
Some AspectsSome Aspects
Human being by nature is very complex.
It is the human brain, which directs all theactivities of a human being.
 The behavior is the response of a stimuli.
Consumer is the focus of marketing effort.
Consumer is like a king and all the attention ispaid to the customers.
 
 
BLACKBOXPerson making decision
ResponseStimulusMarketingMixesAll Other StimuliPerson does or does not purchaseHuman Brain as a Black Box

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->