Online Gaming In India March 2007
Preface
“May you be born in interesting times”
-Ancient Chinese saying
At this point in time, it certainly holds true for the online gaming industry in India.It is equally true for those who study online gaming. This category is so nascent in India that oneof the aims of the study was to “lay down a clear definition for the industry”This report therefore, is a landmark in more ways than one. Not only does it set up an overallcontext for understanding the variables influencing this exciting industry, it also takes a stepforward to list key actions which will lead to faster growth.At this early growth stage of the market, this report would be equally useful for the general reader and for market stakeholders looking for directional clarity.We hope that you enjoy reading this as much as we enjoyed working on it.
eTechnology Group@IMRB & IAMAI3
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