Research MethodsPAK HERO
Mr. Muhammad JavedIqbalMr. Muhammad Sabir
Pakistan is one of those countries of the world whereAuto Rickshaws are extensively used as a publictransport. Till 1996,Italian made Rickshaws were usedin Pakistan having 90% market share.
In 1996, a young Pakistani businessman andindustrialist, Mr. Muhammad Javed Iqbal introduced“PAK HERO RICKSHAW” in Pakistani market.Produced within the limited resources this Rickshawwas a masterpiece of quality and performance, whichbrought about a revolution in the auto industry. Itgained extensive popularity and in a very short periodof time, “PAK HERO” became a known name all over Pakistan.
PAK HERO auto rickshaw having similar functions,shape and use as that of Italian made rickshaw, provedto be a very close substitute for it. It is amazing thatPak Hero became the market leder in a period of onlythree year and its demand has been on the rise ever since.
PAK HERO is a private limited company, its board of Directors comprise the following members
Mr. Javed Iqbal(Chairman/CEO)Mr. Abdul Hameed(Director Marketing & Sales)Mr. Sabir Sharif (General Manager Production)Mr. Syed Shahid Mustafa(General Manager Finance)