Successful selling also requires that the product or service is of suitable quality for itstarget market, and that the selling company takes good care of its customers.Therefore it's helpful for the sale person (or anyone else in business for that matter) towork for a professional, good quality organization. Product development, design and production, service delivery, and theintegrityof the selling company's organizationare also necessary for successful selling, and typically are outside the formal controlof the sales person, hence why internal selling is an increasingly important aspect of the modern sales role.
Effective sales people are interpreters and translators (and increasinglyeducators too) who can enable the complex systems of the buying organisationand the selling organisation to work together for the benefit of both.
examples of how to improve your sellingskills, processes and sales training
'programme contains a lot of excellent modern ideas - especially related to cold-calling, which isalways one of the greatest challenges for sales people and salesorganizations. Have a look and see what you think. I reckon he's agood guy.2. Sharon Drew Morgen'sBuying Facilitation
methodology -leading edge ideas in sales and selling. Buy Sharon Drew Morgen'sremarkable book'Buying Facilitation'- it's available from SharonDrew Morgen's website and other good online booksellers. It willtransform the way you sell and dramatically increase the results youachieve.3. If you have a sales team or sales organisation, see theSalesActivator
- fordeveloping sales teams, sales management, sales training and greatselling organisations. The Sales Activator
is an innovative andeffective sales training and sales coaching system, underpinned bysolid sales theory, ethical principles, and a unique learning concept.4. Download and read the