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Be a strategic mover

Be a strategic mover

Ratings: (0)|Views: 23 |Likes:
Published by Hazman Aziz
With the advent of social networking, its value as a social capital in the virtual community is gaining momentum. The traditional notions of presenting, organizing, publishing, disseminating and sharing information are being challenged as new web technologies are being introduced and embraced. Many academic libraries have adopted the latest trend of blogging to create their vocal space in the virtual community. Their motives are not dissimilar, with a common objective driving through their creation, namely, to share pertinent and relevant information available and accessible from their libraries to a wider audience. The adoption of a simple and openly available web technology has aided this process. The end product - a library blog - has made a major impact on readership levels and visits to their site, which in turn have been further enriched with comments and ratings from these readers, including the sharing of pieces or pearls of information into other social utility websites. Literatures on the functionalities of collaborative works in real life are studied. These studies can be viewed as an advantageous tool and guide for an academic library in creating their valued concepts and decisive approaches to drive the initial implementation of a social capital – their library blog. On top of these, studies have shown that three crucial factors – expertise, taxonomy and tools – must be carefully considered and structured to avoid potential failures from occurring and also to ensure that a suitable and feasible approach has been adopted to sustain the quality, relevance and value of the site. By understanding and learning the anatomy of a weblog, an ideal social capital can be created, where a journal of thoughts and ideas can evolve to create an interactive, reflective library space and place in the virtual community. Furthermore, in choosing the right weblog architecture, a different and arguably, more impactful level of collaborative social networking for library users can be experienced in terms of information sharing and presentation. A strategic alignment model is proposed to further explore the connection between the web technology employed and the operations and services of a library with the information richness that a library can offer to its stakeholders within a virtual library space and place. This paper therefore aims to share the value in creating quality concepts and adopting strategic approaches behind the implementation of an academic business library blog using a balanced scorecard system to measure key indicators. By understanding and structuring its value, an academic business library is able to model a stronger blog conceptually and create an intuitive and interactive site which other similar subject libraries may emulate. An important aside as well is the aim to establish a strong networking and collaborative culture amongst stakeholders - academics, librarians, researchers, students and alumni - in terms of knowledge sharing and dissemination in a virtual library space and place. The successful implementation of this model can act as the catalyst for librarians to be the strategic mover in supporting the work of stakeholders to achieve excellence in research, teaching and learning. Further research is envisaged to measure the level of success of its implementation.
With the advent of social networking, its value as a social capital in the virtual community is gaining momentum. The traditional notions of presenting, organizing, publishing, disseminating and sharing information are being challenged as new web technologies are being introduced and embraced. Many academic libraries have adopted the latest trend of blogging to create their vocal space in the virtual community. Their motives are not dissimilar, with a common objective driving through their creation, namely, to share pertinent and relevant information available and accessible from their libraries to a wider audience. The adoption of a simple and openly available web technology has aided this process. The end product - a library blog - has made a major impact on readership levels and visits to their site, which in turn have been further enriched with comments and ratings from these readers, including the sharing of pieces or pearls of information into other social utility websites. Literatures on the functionalities of collaborative works in real life are studied. These studies can be viewed as an advantageous tool and guide for an academic library in creating their valued concepts and decisive approaches to drive the initial implementation of a social capital – their library blog. On top of these, studies have shown that three crucial factors – expertise, taxonomy and tools – must be carefully considered and structured to avoid potential failures from occurring and also to ensure that a suitable and feasible approach has been adopted to sustain the quality, relevance and value of the site. By understanding and learning the anatomy of a weblog, an ideal social capital can be created, where a journal of thoughts and ideas can evolve to create an interactive, reflective library space and place in the virtual community. Furthermore, in choosing the right weblog architecture, a different and arguably, more impactful level of collaborative social networking for library users can be experienced in terms of information sharing and presentation. A strategic alignment model is proposed to further explore the connection between the web technology employed and the operations and services of a library with the information richness that a library can offer to its stakeholders within a virtual library space and place. This paper therefore aims to share the value in creating quality concepts and adopting strategic approaches behind the implementation of an academic business library blog using a balanced scorecard system to measure key indicators. By understanding and structuring its value, an academic business library is able to model a stronger blog conceptually and create an intuitive and interactive site which other similar subject libraries may emulate. An important aside as well is the aim to establish a strong networking and collaborative culture amongst stakeholders - academics, librarians, researchers, students and alumni - in terms of knowledge sharing and dissemination in a virtual library space and place. The successful implementation of this model can act as the catalyst for librarians to be the strategic mover in supporting the work of stakeholders to achieve excellence in research, teaching and learning. Further research is envisaged to measure the level of success of its implementation.

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Published by: Hazman Aziz on Jan 19, 2010
Copyright:Attribution Non-commercial

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01/18/2010

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