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Strategic Alliance

Strategic Alliance

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Published by kdhjang
this is the course matrial
this is the course matrial

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Categories:Types, Business/Law
Published by: kdhjang on Jan 21, 2010
Copyright:Attribution Non-commercial


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Strategic AlliancesStrategic Alliances
Strategic Alliance is a significant long/termpartnership and collaborative agreement enteredinto by two or more companies to pursue a set of agreed upon critical goals while remaining (legally)independent organizations.These collaborations can come in many shapesand sizes, including contractual and equity forms.It normally is a synergistic arrangement wherebythe participating organizations each bringsdifferent strengths and capabilities to the alliance.

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