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Social media has created a new layer of influencers. It is the understanding of the role people play in the process of not only reading and disseminating information, but also how they in turn, share and also create content for others to participate. This, and only this, allows us to truly grasp the future of communications.
The socialization of information and the tools that enable it are the undercurrent of social media and ultimately the social economy.
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08/21/2007 |
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