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propertytravelculturelifestylegastronomy
 published in association withmedi a sponsors…
MARCH
13th-16th Olympia London
Guide price £10
 
 With thanks to our sponsors
 
welcome
showguide 
3
Caro Visitatore,
Well it’s that time of year again –
benvenuto 
As you take a look around you today, we’re sure you’ll agree that this year the show has truly excelled itself.Stop and take a peek at all the Italian goodies: we’ve got fashion, food, wine, entertainment, tons of holidaysand gorgeous properties for rent and sale. Also, for the first time ever,
La Dolce Vita with Viva Italia,
the patronage ofThe Italian Cultural Institute,has awarded Italy’s most stylish and finest personalities the
‘Dolce Tributes’ 
to see the awards ceremony at the start of the show then take a peek atStand T58to see who thosedeserving winners are.All this and more under one big roof with the Italian bustle and vibrancy that we all know and love and thereare hundreds of stands with just about everything you could want. Additionally there are a number of excitingevents taking place throughout the day, including property and travel talks, Italian music, our ever-popularcookery school, a brand newWine Academywith expert sessions from winemakers throughout the country,includingBisol
prosecco 
interesting book sessions hosted byBBC
Mondo Italiano 
If you’re thinking about taking a well-earned break to Italy but can’t decide where to go, then there aremany options – from skydiving to a spa weekend and if nothing else, you’ll definitely come away inspired.If Italian style is up your street, then take a seat at our glamorous catwalk, new for this year, and you’ll seethe best fashion being showcased. Then, when you’ve seen just what gorgeous things are on offer, takea stroll down our
‘ Corso Como’ 
Isabella Zocchi’sofferings), handbags, jewellery and home interiors from well-known designers as well asemerging ones. Then relax and indulge in some luxurious beauty treatments and demonstrations from topItalian hair stylists and make-up artists such asGlauca RossiandPascal,who’s worked with all the stars. You’ll find information about where everyone is located on thefloorplan
(see pages 4-5) 
for eventsand at the back there’s more information about stand-holders to look up when you get home.
So what you are you waiting for? Get going and have some fun! 
Silvia DorigoMelissa Ormiston
Group Event Director,
Brand Events
Editor & Assistant Publisher,
italy 
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