How to Start a Solar Energy Business (cost effectively)
We are at the dawn of a solar revolution in the United States. Every aspect of the solar industry is experiencing explosive growth. Triple digit expansion in solar photovoltaiccell manufacturing, to the need for solar sales associates, to the huge demand for solar system installers is emerging everywhere. Opportunities abound.The renting of a solar energy system for your home is a new, attractive twist to the idea of switching to renewable energy. With the adoption of a leasing or rental model for residential solar electric systems, an average homeowner can now go green at home aswell as build a part-time, solar energy business. The following article outlines the step bystep requirements to starting your own solar energy business.
Step 1 – Understanding the Solar Energy Business
Solar Energy Entrepreneurs are charged with connecting to homeowners, educating themrelated to our alternative energy options, and providing them with the option to rent asolar electric system. By starting a solar energy business, you become a solar energyconsultant and make it possible for homeowners to adopt solar (PV) technology in asimple, investment-free way. No other solar rental program and related solar electric business makes it so easy.This renewable energy business entails no up-front costs or fees to get involved but thereis some investment related to educating yourself and in turn educating the Americanhomeowner about residential solar electric systems. The rental of solar equipment is justgetting started with much adoption and growth expected. Solar energy is now costcompetitive with the utility prices and homeowners no longer have to make an upfrontinvestment to switch to solar power. They can simply rent a system and perhaps buildtheir own solar energy business.To start your own solar energy business, a person does not need to be a college graduateor a seasoned sales executive. All you need to be is someone with the desire to make adifference and be someone who shares the belief that solar power will make thatdifference.
Step 2 – Structuring of Your Solar Business
As an entrepreneur and solar energy consultant, you are trained and supported by anexperienced sales manager. The sales manager will support you in your initial days of solar energy industry education, sales cycle management, and how to effectively use thefree sales tools. As you progress and begin to desire more responsibility, you can becomea sales manager yourself by beginning to build your own marketing team.Relationship Marketing is a direct sales model which utilizes a combination of directmarketing and franchising. Typically, independent business owners (IBOs) becomeassociated with a parent company in a contractor-like relationship. Such businesses are