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Role of Advertising in Marketing Strategy Of

Role of Advertising in Marketing Strategy Of

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Published by megh9
hii guys !!! this is a presentation of advertising and its relation with the marketing mix!!!
hii guys !!! this is a presentation of advertising and its relation with the marketing mix!!!

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Published by: megh9 on Jan 31, 2010
Copyright:Attribution Non-commercial

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02/02/2013

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Role of advertising inmarketing strategy of a firm
 
MEGHA GUPTA
 
SHUBHI JAIN
 
Boroline.
1950- tender face cream .196o – BOROLINE for the skin , skinneeds BOROLINE.1970 – BOROLINE has no substitute.1980- the hard working cream thatprotects your skin.1990 -The original, BOROLINE skinhealthy skin.WOW FACTOR!!!! BOROLINE workswonder..NOW--- wake up to a happy skin withBOROLINE
 
WHAT IS ADVERTISING??
Every day when we watch TV or read thenewspaper, we come across advertisements.
Advertising
is a formof communication intended to persuade itsviewers, readers or listeners to take someaction. It usually includes the name of aproduct or service and how that product orservice could benefit the consumer, topersuade potential customers to purchase orto consume that particular brand.

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