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My Business Advocate
Building Better Communities by Building Better Businesses
February 2010 Volume 30, Issue 2
Coming Events
 Chamber After Hours - Hyatt Hotel, Wyoming 2/11Speednetworking - Metro South Multi Chamber - Cutlerville 2/123rd Fridays Networking Luncheon 2/19Chamber After Hours - Location TBD 3/11Business 'n Books Days
(Volunteer to Read) 
3/22-26Kentwood Career Expo and Sport of Words Speech Contest 4/14
 
Calendars on Pages 6 & 7Log on to
www.southkent.org 
for details.
Business 'n Books Days Selection for 2010 Addresses Childhood Obesity
Why this topic, why now?
By Kathey BateyFor the topic of the children’s bookthis year, I looked for a subject that was relevant to the children of ourcommunity. There are several vital issues thatinvolve our children during thesetrying times, but one stands outabove the rest. Childhood Obesity. The statistics are staggering.Add to that children’s lack of physicalexercise and we have a medicaldisaster waiting to happen. We can beignorant no longer. What differencecan you have with one book andone topic? If you make if fun, a bitridiculous, with a practical thought toimprint in the children to start themthinking for themselves about whatthey are eating. If I can impress thethought of being careful about what we put in our mouths, to truly stopand think about it, it can and willmake a difference. Would you put afuzzy caterpillar into your mouth? Then why would we put the damagingthings into our bodies that we do? The brilliance of Danny Jimeneztruly brings this book to life. When you view his illustrations you will beamazed that he is a senior in highschool. It was a privilege to work with this talented student this year,and much credit to his art teacher,
Liz Dufeld for her direction and
encouragement. Remember his name, you will see him again. This topic, at this time is moreimportant than we realize. I cannot waitto see I Can Eat Fuzzy Caterpillars, butI don’t! read in over 70 second gradeclassrooms throughout our communityduring Business & Books DaysMarch 22-26th. We will discuss theimportance of reading from businessmen and women, but we will also begiving a vital message to our youthabout valuing their bodies.How wonderful to have a chamber of commerce that is so well rounded tohave a community relations componentto affect our community through thechildren. I am so proud to be a partof Wyoming-Kentwood Area Chamberof Commerce and all of the amazingthings we do. You need this componentfor your business, for the practicalside of business, but also a place youcan contribute into your community.Contact sue@southkent.org to be a partof this worthwhile program.
American children's diet hasbecome a top concern for ournation.
“C.S. Mott Children’s HospitalNational Poll on Children’s Healthlists parents’ top 10 healthconcerns for 2009; show that moreadults worry about children’sobesity as the top health concern.Blacks and Hispanics rank obesity
as top child health concern for rst
time.Public concern about childhoodobesity continues to outrank allother health problems as the No. 1concern for children in the UnitedStates.Forty-two percent of U.S. adultsrate childhood obesity as a bigproblem. In 2008, 35 percent of adults rated childhood obesity asthe top overall health concern forchildren. In 2007, it was rankedNo. 3”.
US Surgeon General's warningon Childhood obesity
 Today, 12.5 million children areoverweight in the United States— more than 17 percent. Overweightchildren are at greater risk formany serious health problems. The US Surgeon General promotesthe importance of healthy eatingand physical activity at a youngage to help prevent overweight andobesity in this country. To ensure a healthy future forAmerica's children, we must— Help Kids Stay ActiveEncourage Healthy Eating HabitsPromote Healthy ChoicesObesity causes diseases such asdiabetes, heart disease and someforms of cancer.
 
YOUR CHAMBER MANAGEMENT
2010 Board of Directors
*indicates Executive Committee Member
*John Crawford - President & CEO*Norine Mulvihill - American Diabetes Association,Board Chair*Todd Duncan - Consumers Energy, Past Chair*Kathey Batey - Priority Health/SpiritedPresentations, Senior Vice Chair*Matt Uhl - National City Bank*Danna Mathiesen - Mercantile Bank
*David Szidik - Proforma Innite Marketing
TBD - Legal CounselTBD - Chair, Fin. & Budget
 
Community Relations Division (Blue)*Kathey Batey - Sr. Vice ChairTommy Brann - Brann’s Steakhouse & GrilleRichard Chrisman - Hungerford, Aldrin, Nichols &CarterJohn Schwartz - AT&TBrent Vander Kolk - Vander Kolk & Vander Kolk,.PLCLillian VanderVeen - Lenger Travel ServicesMember Relations Division (Red)*Matt Uhl - Vice ChairBetsy Artz - Loeks Theaters (Celebration Cinema)Skip Knapp - EdwardJones InvestmentsTom Kruisenga - The Kruisenga AgencyMembership Development Division (Gold)*Danna Mathiesen - Vice ChairBob O'Callaghan - Citadel BroadcastingJoel Iakiri - Business Interconnect Group, LLCFinancial Development Division (Green)*David Szidik - Vice ChairBrent Holland - Chameleon LtdCarol Crawford - The Alternative BoardDan Van Dyke - PDS Group LTDDenise Hughes - D2 MarketingRob Wells - Vantage Pointe Financial
Ex-Ofcio
Jack Poll - City of Wyoming, MayorRichard Root - City of Kentwood, MayorCurtis Holt - City of Wyoming, ManagerBill Doren - Chamber Foundation Chair
My Business Advocate,
 
Copyright 2010Wyoming-Kentwood Area Chamber of Commerce590 - 32nd Street SEWyoming, MI 49548-2345Tel: 616-531-5990Fax: 616-531-0252Newsletter/Advert Information: sue@southkent.org
Building Better Communities by Building Better Businesses 
Opinion by John
February 2010By John J. Crawford, Jr.President & CEO
Awards Highlight Annual Meeting
 The Chamber's 29th Annual Meeting was a great way to put thespotlight on some deserving Members for their successes and theircontributions to the Community and Chamber.
Businesses of the Year
 The Chamber honored three businesses as examples of goodbusiness practices with its annual Businesses of the Year Awards.
Signworks of Michigan
was named the best
Manufacturer of the Year 
. Ann and Todd Frass operate their sign business from theirlocation in Kentwood near the G R Ford Airport and are a husband- wife team committed to excellence in customer service.
Grand Buick
earned the outstanding
Retail Business of the Year 
. The Koning family owns and operates the auto dealershipas part of the
Grand Auto Family
. They were nominated by oneof their customers and Chamber Board member for extraordinarycustomer service and for tremendous employee teamwork during anunusually harsh climate for new car sales.Winning recognition as the
Service Business of the Year 
was
Celebration Cinema
. Steve VanWagoner and Betsy Artz were onhand to accept the award, with VanWagoner doing a near-perfectBill Clinton impression. Part of 
Loeks Theaters
, the company washonored for its level of community support and its assistance to theChamber this past year.
Volunteer of the Year 
honors went to
Amanda Lewis fromgNetworks
, who has been very busy on four of the Chamberscommittees and projects. She is Chairing the ChamberAmbassadors and the Business Growth Committees this coming year. The
Committee of the Year 
last year was the
3rd Fridays!Exchange Luncheon Planning Committee
. Under the leadershipof 
Lisa O'Callaghan from Citadel Broadcasting and then LindaSinger from the MI Lake to Lake Bed & Breakfast Assn,
thecommittee continued to post impressive performances with greatnetworking events every month.
Thanks to All
It's difcult to adequately acknowledge everyone that should be
 Thanked at an evening function of a Volunteer-based organizationlike the Chamber. Every one of you - from Board Members tothe newest member of any committee - played a critical role in theChamber's performance. Thanks so much for all that you do!A couple individuals deserving special praise are Steve Marshallfrom MAS Advisory Service for his role as the leader of our FinanceCommittee the past two years. Steve was diligent in helpingengineer the budget in some of our most challenging times.Another member deserving huge kudos is Rick Sturim from
Steve's Antique Auto Repair. Rick's been committed to the 28th
Street Metro Cruise® since its inception and provided his valuableleadership as Chair of the Committee last year. The
Cruise isthe largest effort by
the Chamber and arguably has the most
signicant impact in our community of any Chamber project.
 Thanks to all of you! I am very proud to be associated with you!And that's my Opinion by John.
 
Free Seminars For Business Owners “Taking Your Business to the Next Level”
Chamber Member Businesses areproviding a series of seminars forbusiness owners and decisionmakers that will help take yourbusiness to the next level.February 3, 2010
How to Run Your Business SoYou Can Leave It in Style! andBaby Boomers to XYZ Generation
Presented by Mark Andresky,
CExP, ABI, CBI is the founder of Performance Business Advisors.A step-by-step plan to reapingtop dollar when you sell or transfer your business.Business owners will learn howto create and preserve value withintheir businesses using tools theyalready have.
Maximize prot and minimize
tax liability.
Presented Sean Banks & Nick Oostveen 
 from Aerotek Commercial Stafng.
See how and why the rightemployees can make your businessand the wrong ones can break yourbusiness.March 3, 2010
Health Care Update – MakingSense of the Data/Technologyfor the Small: Cloud Computing
Presented by Joseph Ekstrom VP,
Employee Benets Practice Leader 
at The Campbell Group 
Make sense of employee benet
practices with plan design, fundinganalysis, legal compliance issues,and employee communications.
Understand a range of employee
 benet issues.
Presented by Rob Harbin, Vice 
President/Senior Technology Strategist, Micro Visions, Inc.
Cloud Computing Overview.Introduction of modern cloudapplications for business. Barriersto leveraging emerging cloud
technology. Benets of cloud
computing/objections.Non Business Owners $50.00 andCEO's, Presidents and BusinessOwners can attend this entireFREE series. Register TODAY at www.tabmichigan.com or Call616-975-0125. Seminars are heldat The Campbell Group Building,5664 Prairie Creek Dr. near M-6 andM-37.
Newly Formed Communication CommitteeCalls For Volunteers
 The 2010 CommunicationsCommittee is looking for members with passion and energy to help theWKACC:1) Replace the current ChamberWeb Site design and functionalityto improve the curb appeal,communication and value tomembers;2) Develop and implement aWKACC brand standard and
approval process to ensure quality
and consistent usage of the Chamberidentity (logo and slogan) by allDivisions and Committees; and
3) Improve the quality andprotability of the WKACCCommunity Prole and Metro
Guide. The Committee meets from 9 amto 10 am on the 3rd Tuesdayof the month at the Chamber
ofces.
If you are interested inhelping us achieve our goals,contact Sue Bynum at theChamber or Blair Entenmann,
MarketingHelp!
, the CommitteeChair, at 866-1198 or blair@ mktghelp.com.
Meeting NoticeCommunications Committee3
rd
TuesdayFebruary 16, 20109 am to 10 am
At the Chamber Ofce

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