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Summer Project Report On In the Depth Study of Customer Awareness & Perception towards E-Banking channel (Direct Banking Channel) At HDFC Bank Ltd. Palanpur Branch

Summer Project Report On In the Depth Study of Customer Awareness & Perception towards E-Banking channel (Direct Banking Channel) At HDFC Bank Ltd. Palanpur Branch

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Published by ashwinchaudhary
Summer Project Report

On

In the Depth Study of Customer Awareness & Perception towards E-Banking channel (Direct Banking Channel)

At

HDFC Bank Ltd. Palanpur Branch
Summer Project Report

On

In the Depth Study of Customer Awareness & Perception towards E-Banking channel (Direct Banking Channel)

At

HDFC Bank Ltd. Palanpur Branch

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Published by: ashwinchaudhary on Feb 07, 2010
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07/12/2013

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ASummer Project ReportOn
In the Depth Study of Customer Awareness & Perceptiontowards E-Banking channel (Direct Banking Channel)AtHDFC Bank Ltd. Palanpur Branch
 Submitted to
Prof. Bhavin Pandya
Head of the DepartmentS.V. Institute of Management, KadiHemchandracharya North Gujarat UniversityIn The Partial Fulfillment Of The Requirement Of Master Of Business Administration (MBA)Batch: 2008-10
 
 Submitted by
Rajesh Desai (Roll No: 7 Div-A)Ashwin Chaudhary (Roll No: 6 Div-A)
S.V. Institute of Management, Kadi- 1 -
 
PREFACE
The banking sector is the life line of any modern economy. It is one of the important pillars of the financial system, which plays vital role in success /failure of an economy. Itis a well known fact that banks are one of the oldest financial intermediaries in thefinancial system. They play crucial role in the mobilization of deposits from anddisbarment of credit to various sector of the economy. The banking system reflects theeconomic health of the country.E-Commerce and E-banking are two buzzwords in today’s global commercial activities.E-Banking or electronic banking refers to conducting banking activities with the help of information technology. The use of internet and other e-channel increases the efficiencyof the banks by enabling them to deliver the bank services to the click of the mouse and by demolishing all the physical boundaries.As a student of S.V. Institute of management, Kadi, we got opportunity of invest our time of summer in HDFC Bank in palanpur branch. So that we can get the knowledge inthe world of practical management. It is very interesting task to prepare a summer  project report but not so easy. So, in the context of these criteria we have analyzed
theawareness and perception of the customer towards the direct banking channel of HDFC Bank in palanpur city.
The purpose behind this report is to know the market practically, which differs from theoretical part.The report contains a number of features that we believe favorably distinguish them.Especially, we wish to mention that we have tried to keep language simple and straightand presentation of the entire matter as evidences by classification of topics in the partsand section and attempt.
Rajesh DesaiAshwin Chaudhary
S.V. Institute of Management, Kadi- 2 -
 
ACKNOWLEDMENT
Every work in this world is done with the help of some One. These person are directly or indirectly involved in that work. We should thank the person who has helped us in our work, so here in this page we are doing the work of thanking those all person whohelped in this report.We expressed our gratitude to my university, our college and Prof. Bhavin Pandya, thehead of department of our college for providing us this opportunity to undergo thisorientation-training program.We are greatly thankful to Mr. Nilesh Pujara, the Branch Manager of HDFC Bank,Palanpur branch for his kind response and co-operation. We are grateful to Mr. AshishRaval, the deputy manager of the HDFC Bank a, Palanpur branch and our project guidefor give us the vast knowledge of the Direct Banking Channel of HDFC Bank. We havegot lots of practical knowledge of banking from your side.We are thankful to Prof. Mitesh jayswal, Prof Kalpesh Prajapati & Prof Sushil Mohantyto guide us at every step of our project and giving us a direction for excellent projectwork. We are very thankful to Prof. Nikunj Patel for teaching us the SPSS software. Weare also thankful to Mr. Rakesh Mevada for his amazing support to us in our project.We are specially thankful to Mr. Tushar Pradhan, Mr. Mahebub Moriya, Mr. IqbalParmar and Mr. Keyur mattad for their support in our work for the project.Finally we are thankful to all those person who directly or indirectly help us in our  project.
Rajesh DesaiAshawinChaudhary
S.V. Institute of Management, Kadi- 3 -

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