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America Phytonutrient Report (Nutrilite)

America Phytonutrient Report (Nutrilite)

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Published by Toronto_Scorpions
The Nutrilite Health Institute’s America’s Phytonutrient Report showed that North Americans aren’t eating enough fruits and vegetables
The Nutrilite Health Institute’s America’s Phytonutrient Report showed that North Americans aren’t eating enough fruits and vegetables

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Published by: Toronto_Scorpions on Feb 11, 2010
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05/19/2013

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AMERICA’SPHYTONUTRIENTREPORT
QUANTIFYING THE GAP
 
1
Nutrilite’s America’s Phytonutrient Report: Quantifying the Gap was developed from an analysis of data from NHANES, surveys that capture what Americans eat daily, and supplemental nutrient concentration datafrom the United States Department of Agriculture (USDA) and the published literature. The original analysis was completed by Exponent for Nutrilite on September 11, 2009, and the revised analysis was completedby Exponent for Nutrilite on January 13, 2010.
Executive Summary
When the current Dietary Guidelines for Americans were released in 2005, the federal recommendations forfruits and vegetables increased from 5-9 servings to 5-13 servings per day for adults. Unfortunately, despiteknown health benefits of higher intakes of fruits and vegetables, very few Americans are consuming theserecommended intake levels. Given that fruit and vegetable intakes are suboptimal for most people, it isreasonable to conclude that intake of the phytonutrients typically provided in these foods is less than optimal,too. Essentially, there is a “phytonutrient gap” among the majority of Americans.Because phytonutrients are not considered “essential” to human health, there are no Dietary ReferenceIntakes (DRIs), as there are for the macro and micronutrients. This report is not designed to establish DRIs forphytonutrients, nor does it claim to establish phytonutrient intake recommendations associated with optimalhealth. Rather, using NHANES and USDA datasets, this report identifies the median intakes of phytonutrientsby the subpopulation of adults who meet recommended daily intakes of fruits and vegetables. This medianintake is referred to as the “prudent intake” (PI) because this is the intake level for adults eating a diet that isconsidered to have a prudent amount of fruits and vegetables based on established government guidelines.Following the establishment of the PI, the percentage of Americans who failed to meet the PI for eachphytonutrient tested was then calculated to determine the percentage of adults who fall short, or have a“gap” in consumption. Taken together, the “phytonutrient gap” is thus defined as the percentage of the Ameri-can adults with phytonutrient intakes less than the level consumed by those eating a “prudent diet”.While scientists continue to identify unique, plant-based nutrients, this report focused on 14 select phytonu-trients including carotenoids (alpha-carotene, beta-carotene, beta-cryptoxanthin, lutein/zeaxanthin,lycopene), flavonoids (anthocyanidins, epigallocatechin 3-gallate, hesperitin, quercetin), phenolics (ellagicacid, resveratrol), isothiocyanates, isoflavones and allicin. The 14 phytonutrients of interest were groupedinto color categories based on their primary pigments. These groupings allowed for the quantification of thepercentage of Americans with a “phytonutrient gap” to be ascertained
by color
.Based on the analyses of this report, Americans are falling short, meaning they have intakes below the PI in virtually every color category of phytonutrients:
69% fall short in green
74% fall short in red
83% fall short in white
76% fall short in purple/blue
80% fall short in yellow/orangeBased on the five color groupings, on average, 8 out of 10 Americans (76%) have a phytonutrient gap.Ideally, Americans should seek approximately 10 servings of fruits and vegetables daily, which could beinterpreted as 2 servings from each color category presented. While the exact balance of servings per colorcould be debated among health and nutrition professionals, the goal of having Americans consume 2 servingsfrom each color category for a total of 10 servings is easy and straightforward for consumers to follow. A simple message of whole foods first is important, along with the message to choose richer and more vibrantly colored foods whenever possible. Beyond this, dietary supplementation may be an option forindividuals looking to reduce their phytonutrient gap.
 
 AMERICA’S PHYTONUTRIENT REPORT:
QUANTIFYING THE GAP
2
Background
Eating more fruits and vegetables has beenassociated with a decreased risk for chronicdiseases including cardiovascular disease,cancer and diabetes.
1-8
Fruits and vegetablesare important sources of key nutrients, such aspotassium, dietary fiber, folic acid, vitamins A, Cand E. Additionally, they contain naturally occur-ring compounds referred to as phytochemicalsor phytonutrients, which may have health benefitsbeyond basic nutrition. Therefore, in the simplestof terms, most Americans could becomehealthier by choosing to eat more fruits andvegetables daily.When the current Dietary Guidelines forAmericans were released in 2005, the federalrecommendations for fruits and vegetablesincreased from 5-9 servings to 5-13 servingsper day for adults, which is about 2.5 to 6.5 cupsa day depending on gender, age and activitylevel.
9
The Dietary Guidelines for Americans2005 also state:
Consume a variety of nutrient-dense foods;
Consume a sufficient amount of fruits andvegetables while staying within energy needs;
Choose a variety of fruits and vegetableseach day; and
Select from all five vegetable subgroups (darkgreen, orange, legumes, starchy vegetables andother vegetables) several times a week.Regardless of whether a dietary pattern isevaluated against these guidelines, or MyPyramidfruit and vegetable recommendations which varyslightly, Americans fall woefully short on meetingfruit and vegetable intakes. Recent researchindicates that fewer than 1 in 10 Americans meettheir calorie-specific MyPyramid fruit or vegetablerecommendations.
10
Consumer research indicatesthe primary factors preventing them from eatingsufficient amounts of fruits and vegetables arefear of spoilage, price, lack of availability andconvenience.
11
Given this shortfall in fruit and vegetableconsumption, this report asks one main question– what is the gap in phytonutrient consumptionamong Americans?
What are Phytonutrients?
The term “
phyto 
” originates from the Greek word meaning plant. Phytonutrients arenatural components of plants thought to offer benefits to health. Fruits, vegetables,grains, legumes, nuts and teas are rich sources of phytonutrients. Unlike the basicnutrients (protein, fat, carbohydrates, vitamins, minerals), phytonutrients are not“essential” for life, so some scientists prefer the term “phytochemical” rather than“phytonutrient”. However, for consumer messaging, the term “phytonutrient” conveys astronger health message given people prefer to eat “nutrients” rather than “chemicals”.For the purposes of encouraging consumers to eat more fruits and vegetables, it isadvised to use the nutrient terminology.While phytonutrients have been part of the chemical composition of fruits and vegetablesfor as long as they have been grown, it is only in recent years that specific phytonutrientshave been isolated, identified and studied for their many beneficial qualities. Scientistsare continuing to identify new phytonutrients in fruits and vegetables — one orange isbelieved to contain over 170 phytonutrients! For the purposes of quantifying thephytonutrient gap, this report focuses on 14 phytonutrients of interest includingcarotenoids (alpha-carotene, beta-carotene, beta-cryptoxanthin, lutein/zeaxanthin,lycopene), flavonoids (anthocyanidins, epigallocatechin 3-gallate or “EGCG”, hesperitin,quercetin), phenolics (ellagic acid, resveratrol), isothiocyanates, isoflavones and allicin.The descriptive science names may be confusing to the average consumer, and yet,it is important for consumers to understand a “food first” message within an “eat bycolor” paradigm which encompasses the phytonutrients. Therefore, for a generalized“eat by color” approach, consumers should ideally eat the richest colors from each colorgrouping, and consume 2 servings a day from each for a total of 10 servings of fruitsand vegetables per day.In order to align the consumer-facing “eat by color” paradigm with the research findingsabout the “gap”, this report will quantify the phytonutrient gap
by color 
. The “phytonutrientgap” referred to in this report is defined as the percentage of the population withphytonutrient intakes less than the median intake (“prudent intake” or PI) by adultswho meet recommended daily intakes of fruits and vegetables. In other words, this “gap”represents the shortfall of phytonutrient intakes based on an average level of phytonutri-ent intake consistent with a “prudent diet” which is high in fruits and vegetables. It isimportant to point out that a “prudent diet” may still fall short of desirable or optimallevels of some or even most phytonutrients found in fruits, vegetables and other plantsources including teas and beans.The 14 phytonutrients are grouped as follows:
COLOR CATEGORYPHYTONUTRIENTS INCLUDEDGREEN
EGCG IsothiocyanateLutein/zeaxanthin Isoflavones
RED
Lycopene Ellagic Acid
WHITE
Allicin Quercetin
PURPLE/BLUE
Anthocyanidins Resveratrol
YELLOW/ORANGE
Alpha-carotene Beta-caroteneHesperitin Beta-cryptoxanthin
Table 1: Phytonutrients of Interest Grouped By Color

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