Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
37Activity
0 of .
Results for:
No results containing your search query
P. 1
Internet Advertising

Internet Advertising

Ratings: (0)|Views: 336 |Likes:
Published by puneet9211

More info:

Published by: puneet9211 on Feb 14, 2010
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPTX, PDF, TXT or read online from Scribd
See more
See less

05/16/2012

pdf

text

original

 
Internet Marketing
by Group No. 10
 
Why Internet Marketing
 You may be asking yourself why youshould be using internet marketing.
 You could deliver the mankind's mostextraordinary merchandise but if you do not advertise on the WorldWide Web, nobody will be capableto discover you the least bit.
It tells the world how to FIND you,your internet site and your product.
 
Banner Advertisements
Banner ads used to be a very popularform of advertising in the past. Fiveyears ago, in 1997, theaverage CTR for banner ads was as high. With today's CTR being a tenth of that and continuing to drop
In the beginning of targeted onlineadvertising, there were banner ads
Advertisements were introduced onHotWired in October, 1994, for brandsincluding Zima, Club Med and AT&T.

Activity (37)

You've already reviewed this. Edit your review.
1 hundred reads
Jokamatsu Sen added this note
On what research is the 1% /10%/89% based? I've seen this stated a lot but can't find out where this interesting stat came from
macumu liked this
Dave WDJ liked this
ksnswathi liked this
mammuboni liked this
Nadeem Usmani liked this
Nadeem Usmani liked this
sant1306 liked this
rinkumahla liked this

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->