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Electronic Commerce Session-01

Electronic Commerce Session-01

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Published by: sugandhits on Feb 16, 2010
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09/27/2010

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Electronic CommerceSession-01
Skyline Business School
 
Content for session-01
Course structure
 –Objective –Pedagogy –Content –Case studies
Introduction to E-Commerce
 –Changing Global dimension –Evolution of commerce – towards “E” medium –E-Commerce categories –E-Commerce ‘fitment’ analysis –SWOT analysis –Benefits of e-commerce –Conclusion
 
Course Structure
Objective:
Develop a good understanding of E-commerce concepts. At the end of thecourse, the students will attain familiarity with:
 –Evolution of e-commerce –The advantages and limitations of various e-commerce models –Role of e-commerce as a business enabler and transformer  –Technologies components in e-commerce –Management, regulatory and security issues in e-commerce 
Pedagogy:
 –12 sessions – having classroom lectures, quizzes and case study presentations. –The lectures will cover the concepts, developments, issues and principles of electroniccommerce. –The quizzes will test the understanding of class room discussions and reinforce the learning. –The case studies (group project - presentation and report) will analyze and discuss some reallife examples. –Class participation and discussion is strongly encouraged.
Text Book:
 –
Gary P. Schneider (Annual Edition) - Electronic Commerce. Thomson Learning.

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