Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
3Activity
0 of .
Results for:
No results containing your search query
P. 1
Corporate Overview

Corporate Overview

Ratings: (0)|Views: 37|Likes:
Published by kty_varga
mc donalds corporate overview
mc donalds corporate overview

More info:

Published by: kty_varga on Feb 20, 2010
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as DOCX, PDF, TXT or read online from Scribd
See more
See less

08/11/2010

pdf

text

original

 
CORPORATE OVERVIEW
Founded May 15, 1940 inSan Bernardino,California; McDonald's Corporation, 1955 inDes Plaines, Illinois
 Founder(s) Dick and Mac McDonaldMcDonald's restaurant concept;  Ray Kroc, McDonald's Corporation founder.
HeadquartersOak Brook ,Illinois,USA 
 Number of locations 31,000
Area served Worldwide
 RevenueUS$22.6 billion (
2008
)
Operating incomeUS$6.51 billion (
2008
)
 Net incomeUS$4.31 billion (
2008
)
 
 Total assetsUS$29.2 billion (
2009
)
 
 Total equityUS$13.2 billion (
2009
)
Employees400,000 (
2008
)
McDonald's Corporation
is the world's largest chain of hamburger fast foodrestaurants, serving nearly 47 million customers daily.
 
At one time it was the largestglobal restaurant chain, but it has since been surpassed by multi-brand operator Yum!(KFC, Taco Bell and others) and sandwich chain Subway.Each McDonald's restaurant is operated by a franchisee, an affiliate, or the corporationitself. The corporations' revenues come from the rent, royalties and fees paid by thefranchisees, as well as sales in company-operated restaurants. McDonald's revenuesgrew 27% over the three years ending in 2007 to $22.8 billion, and 9% growth inoperating income to $3.9 billion.
McDonald's restaurants are found in 119 countries and territories around the world andserve nearly 47 million customers each day. McDonald's operates over 31,000restaurants worldwide, employing more than 1.5 million people. The company alsooperates other restaurant brands, such as Piles Café.Most standalone McDonald's restaurants offer both counter service anddrive-through service, with indoor and sometimes outdoor seating. Drive-Thru, Auto-Mac, Pay andDrive, or McDrive as it is known in many countries, often has separate stations for  placing, paying for, and picking up orders, though the latter two steps are frequentlycombined; it was first introduced in Arizona in 1975, following the lead of other fast-food chains. In some countries "McDrive" locations near highwaysoffer no counter service or seating. In contrast, locations in high-density city neighborhoods often omitdrive-throughservice. There are also a few locations, located mostly in downtowndistricts, that offer Walk-Thru service in place of Drive-Thru.To accommodate the current trend for high quality coffee and the popularity of coffeeshops in general, McDonald's introduced McCafé. The
McCafé
concept is acafé-style

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->