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Study on BSNL

Study on BSNL

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Published by anoopferrari

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Published by: anoopferrari on Feb 25, 2010
Copyright:Attribution Non-commercial


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We are thankful to our faculty Professor Mr. Manoharanfor his consistent motivation to complete this project in a better way. His keen interest, constant counsel andencouragement were of immense help in the successfulcompletion of project.And last but not the least thanks tothe dedication of all the group members without their helpand co-operation the completion of the project would nothave been possible.
The case examines the emergence of BSNL as the leading company in the Indiantelecom industry in early 21
century.It explores in detail the changes taking placein the industry through the early 1990s – primarily the entry of private players andthe emergence of cellular telephony.The case takes a look at the circumstances thatled BSNL to enter the cellular and WLL segment.Detailed information is providedabout the reasons behind the rapid growth of its cellular serices.The case alsodiscusses the criticisms leveled against BSNL’s services and strategies,and theinitiatives taken by the company to address them.Finally, it discusses the threatsfacing BSNL I light of the changing regulatory and competitive.This report gives a brief about the telecommunication and Understand theevolving nature of the Indian telecom industry market in the early 21st century andstudy the role of the state-owned erstwhile monopoly player BSNL and their services

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