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1.
Install
Wordpress 4.
URL
structure
for
posts 6.
Op\mize
theme:
Header 8.


Must
have
plugins
choose
an
intelligent
domain‐name
which
 op\mize
your
URL
structure
by
using
the
 op\mize
your
\tle,
choose
an
ideal
\tle
for
 Add
link
aEribute
for
doing
pagerank
sculp\ng

contains
keyword(s)
(if
possible) proper\es
of
wordpress
(permalinks) all
kinds
of
pages
of
your
blog:
#4 the
easy
way
choose
the
„right“
TLD
for
 don‘t
include
the
category
in
your
post‐ if
necessary,
do
the
same
with
your
 Custom
Query
String
Reloaded
to
change
the

you
 URLs,
perhaps
if
you
change
the
category
of
 descrip\ons number
of
posts
displayed
in
your
archives,


 a
post
later,
wordpress
will
not
create
a
new
 dont‘t
let
search
engines
indexing
all
of
 categories…
2.
robots.txt URL your
pages
to
avoid
duplicate
content:
#5 Dagon
Design
Sitemap
Generator
to
create
a

by
including
a
four‐digit
number,
your
post
 add
some
language
informa\on:
#6 HTML‐sitemap
for
beEer
internal
linkbuilding
create
a
file
&
name
it
„robots.txt“ URL
is
op\mized
for
Google
News
(perhaps
 specify
the
loca\on
of
your
robots.txt:
#7 Google
XML
Sitemaps
to
create
web‐sitemaps
put
it
in
the
root
directory
of
your
domain you
want
to
get
in
there)
 Pagebar
2
to
op\mize
the
naviga\on
in
your

to
allow
the
bots
of
all
the
search
engines

 don‘t
include
too
much
folders blog
to
crawl
all
of
you
content,
insert
#1
in
your
 Similar
Posts
to
op\mize
your
internal
link

for
example
you
can
set
your
post
URL
by
 7.
Op\mize
theme:
Body
robots.txt using
#3 structure
be
careful
with
the
use
of
robots.txt,
you
 Sociable
includes
buEons
for
social

can
harm
your
blog
by
using
it
the
wrong
 remove
the
link
of
your
posts
headline
bookmarking
pages
in
your
posts
way,
beEer
read
this
great
tutorial use
headlines
to
highlight
text
passages
as

important,
not
to
style
your
your
design
 wpSEO
to
op\mize
\tle,
descrip\on
&
keywords

5.
Choose
your
theme (also
remove
the
<h2>‐headlines
from
your
 easily
sidebar
3.
.htaccess you
can
find
many
themes,
here
are
some

use
pagerank
sculp\ng
careflully
great
resources:
9.
Usertracking
create
a
file
&
name
it
„.htaccess“ Theme
Viewer
put
it
in
the
root
directory
of
your
domain Theme
Designer Hint: install
a
usertracking
system
to
analyse
your

to
set
your
default
URL
with
www,
edit
 Candy
College all
the
steps
of
this
cheat
sheet
are
only
 traffic
(for
example
use
Google
Analy\cs)
your
.htaccess
and
insert
#2 Bloggonaut some
basics
Wordpress
will
also
use
.htaccess
to
create
 Wordpress
Themes with
this
cheat
sheet
it
is
possible
to

speaking
URLs Noupe create
a
wordpress,
nearly
op\mized
for
 10.
Adding
a
sitemap
to
use
.htaccess,
your
apache
webserver
 Magazine
Themes search
engines
have
to
supports
mod_rewrite Hackwordpress to
have
success
in
search
engines,
it
is
 add
your
sitemap
in
Google
Webmastertools
Dr.
Web also
very
important
to
get
backlinks,

download
some
themes
you
like,
but
also
 connect
and
interact
with
other
bloggers 11.
Archives
inspect
the
source
code
of
the
theme:
be

Hint:
A
more
detailed
resource
to
op\mize
 thats
topic
for
another
cheat
sheet

your
WP
blog:
Joost
de
Valk sure
that
the
source
code
is
well
structured
create
a
monthly
&
weekly
archive


Example
&
Code
Area
#1:

 User‐agent:
* #5:
 <?php
if(
is_day()
||
is_tag()
||
is_search()
||
is_404()
||
is_author()
)
{
echo
"<meta
name=\"robots\"


 Disallow: content=\"noindex,follow,noodp\"/>";
}
else
{
echo
"<meta
name=\"robots\"
content=\"index,follow,all,noodp
#2:
 RewriteCond
%{HTTP_HOST}
^domain\.tld$
[NC] \"/>";
}
?>

 RewriteRule
^(.*)$
hEp://www.domain.tld/$1
[R=301,L] #6:
<meta
name="language"
content=„en"
/>
#3:

 /666%post_id%‐%postname%/ #7:
<meta
name="siteinfo"
content="robots.txt"
/>
#4:

 <\tle>

 <?php
if
(is_single())
{
?><?php
the_\tle();
?>
|
tekka.de</\tle><?php
;}
?>

 <?php
if
(is_page())
{
?><?php
echo
wp_\tle();
?></\tle><?php
;}
?>

 …

By
Markus
Walter,
Munich
2008,
V
1.0 Cheat
Sheet:
SEO
for
Wordpress
–
powered
by
hEp://www.tekka.de 1
Sidebar
content Create
a
weekly
archive Addi\onal
hints
you
don‘t
have
to
put
the
same
sidebar‐elements

on
all
kinds
of
pages,
for
exemple
 create
a
new
sta\c
page
and
insert
the
 use
Feedburner
to
op\mize
your
feed
the
element
„New
posts“
is
not
necessary
on
home
(there
you
already
have
the
new
 code
#1
for
the
weekly
archive
overview
 track
the
ac\vi\es
of
the
search
engine
spiders
with

posts) page Crawltrack
to
control
the
power
of
your
pages,
you
can
use
pagerank
sculp\ng,
but
carefully
 link
to
that
weekly
archive
overview
page
 protect
your
content
with
Bot‐Trap
(for
further
informa\on
read
an
ar\cle
of
Johannes) from
every
page
of
your
blog
(same
for
your
 with
the
plugin
Popularity
Contest
you
can
easily
provide
your

put
the
following
elements
at
your
sidebar,
some
with
nofollow
(the
nofollow
 html‐sitemap burner‐posts
on
different
places
on
your
blog
elements
are
highlighted) link
to
the
weekly
archive
by
including
#2
 save
your
database
automa\cly
with
the
plugin
Wordpress

by
not
linking
to
all
the
categories
from
all
pages,
you
can
create
clusters
of
pages
 on
all
your
posts Database
Backup
!!!!
with
same
topics by
crea\ng
a
weekly
archive
you
can

by
linking
to
the
x
new
posts
from
many
pages
you
can
accelerate
the
indexing
of
 op\mize
your
internal
links Useful
links
these
posts
by
not
linking
to
all
the
archive
pages
(a~er
2
years
blogging
you
have
24
links
to
 Wordpress
Download
(english
|
german)
monthly
archives)
you
can
use
the
power
of
each
post
more
intelligent
Ping
to
other
services
Template
tags
(english
|
german)
the
latest
comments
on
your
pages
make
sure,
that
there
is
ac\on
on
your
pages Wordpress
forums
(english
|
german)
by
pinging
other
services
you
can

accelerate
the
indexing
of
your
posts
Home
but
don‘t
ping
too
much
services
categories
example‐ping‐list,
you
can
configurate
in

Cheet
Sheat:
SEO
for
Wordpress
archive
(monthly)
your
Wordpress
proper\es:
latest
comments Version
1.0
Page
1:
Steps
to
create
an
op\mized
Wordpress
blog
hEp://ping.wordblog.de/
Post Page
2:
Addi\onal
informa\on,
hints
&
links
hEp://ping.blogstart.de/
new
posts
(i
prefer
3‐5
new
posts)
hEp://xmlrpc.blogg.de/
categories
(excep\on:
the
category
the
post
belong
to,
link
this
category
without
 Author:
hEp://rpc.pingoma\c.com/
nofollow) Markus
Walter
is
working
near
Munich
at
SevenOne

hEp://rpc.technora\.com/rpc/ping
archive
(monthly)
(excep\on:
the
month
the
post
is
published,
link
this
month
 Inermedia
GmbH,
a
subcompany
of
the
ProSieben
Sat.1

hEp://ping.feedburner.com
without
nofollow) Media
AG.

There
Markus
is
responsible
for
SEO
and
web

hEp://api.my.yahoo.com/RPC2
latest
comments analy\cs.
hEp://blogsearch.google.com/ping/RPC2
hEp://www.blogpeople.net/servlet/
Archives,
Pages Contact:
weblogUpdates
new
posts Email:
walter[dot]markus[at]gmx[dot]com
hEp://rpc.weblogs.com/RPC2
categories Skype:
m‐walter
|
ICQ:
117319378
hEp://ping.wordblog.de/
archive
(monthly) Website:
hEp://www.tekka.de
[feed]
latest
comments XING
|
Linkedin

Example
&
Code
Area
#1:
 
<?php
wp_get_archives('type=monthly&show_post_count=1');
?>
#2:
 
<a
href="hEp://www.domain.tld/<?php
the_\me('Y');
?>/?w=<?php
the_\me('W');
?>">All
posts
from
week<?php
the_\me('W');
?>
/
<?php
the_\me('Y');
?></a>

By
Markus
Walter,
Munich
2008,
V
1.0 Cheat
Sheet:
SEO
for
Wordpress
–
powered
by
hEp://www.tekka.de 2

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