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Casas Bahia Case Study

Casas Bahia Case Study

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Published by Nel Mateo
Guide Questions and its answers that were created in the Casas Bahia Case Study
Guide Questions and its answers that were created in the Casas Bahia Case Study

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Published by: Nel Mateo on Mar 10, 2010
Copyright:Attribution Non-commercial

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11/08/2012

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Mateo, Alberto Nel R.O0BAnswers to the Guide Questions I created for the Casas Bahia Case Study1. What is the largest retail chain store in Brazil?
Casas Bahia2. What do you call Casas Bahia's sales on installment basis?
Credit Sales3. Who founded Casas Bahia?
Samuel Klein4. When was Casas Bahia founded?
1958.5. How many categories does Brazil have in terms of economic groups?
56. What are the economic groups that belong to the affluent class?
.Economic group A and B7. What are the economic groups that belong to the lower income class?
.Economic group C, D and E 8. How many percent of the population of Brazil in 2004 belongs to the lower incomeclass?
849. What is it that formed the core of Casas Bahia business model?
Credit Financing10. Where Casas Bahia do obtained the information about the credit history of their customers?
Service of Credit Protection11. How many initiatives does Casas Bahia have?
412. What is the role of Technology at Casas Bahia?
To enable productivity, low-cost operations and client satisfaction13. How many percent of Casas Bahia's revenue was spent on technology?
0.814. Where does the majority of work focused in today's time?
Maximizing the customer experience

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