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21st Century Challenges of Strategic Marketing Management

21st Century Challenges of Strategic Marketing Management

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Published by M.Tauqeer
For Strategic Marketing Management Guys , if you need this or other stuff to send me email at "tauqeerrajput@gmail".
THANKS
For Strategic Marketing Management Guys , if you need this or other stuff to send me email at "tauqeerrajput@gmail".
THANKS

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categoriesTypes, Research
Published by: M.Tauqeer on Mar 12, 2010
Copyright:Attribution Non-commercial

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11/07/2012

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21st Century Challenges ofStrategic MarketingManagement
 
 
TOPICS COVERED:
Strategic Marketing Management Quotes
What Is Marketing
Strategic marketing
 
The Goal of Strategic MarketingManagement
The Strategic Marketing Management Model
 
The challenges
SWOT Analysis
The solution towards the challenges
 
 
Strategic MarketingManagement Quotes
There is but one certainty regarding the timesahead, the times in which managers must workand perform. This certainty is that they will beturbulent times. In turbulent times, the first task of management is to make sure of the firm's capacityfor survival; to make sure of its structural strengthand soundness; and to make sure of its capacityto survive a blow, to adapt itself to suddenchange, and to avail itself to sudden change andnew opportunities." [Drucker, 1974]

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