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P. 1
Are We on the “Fun Ship” Yet?

Are We on the “Fun Ship” Yet?

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Published by Landistan
Chapter 1 Case
Chapter 1 Case

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Categories:Topics, Art & Design
Published by: Landistan on Mar 13, 2010
Copyright:Attribution Non-commercial

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05/12/2014

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Case 1-1
Copyright © 2009 Pearson Education, Inc. publishing as Prentice Hall
Are We on the “Fun Ship” Yet?
Chapter OneCase
 
Case 1-2
Copyright © 2009 Pearson Education, Inc. publishing as Prentice Hall
Cruise Industry Background
A sea voyage taken for pleasureFast growing industryDominated by three companies: Carnival,Royal Caribbean, and Star Have different brands based ongeographically pertinent themes and costper cruise
 
Case 1-3
Copyright © 2009 Pearson Education, Inc. publishing as Prentice Hall
Doing Business in InternationalWaters
Companies register where taxes are lowand labor laws less restrictivePay port fees wherever they anchor Own or have arrangements with tour companies at ports of call

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