/  3
 
New website CMS with blogs
A more exible organisation websitewould let collegues update quicklyand could allow blogs for all.
Is there budget for setup and support? 
A free individual blog
Set up a free single-user blog with asite like wordpress.com.
Are you comfortable with developing a voice online? 
32
Start using RSS feeds
Information can be quickly shared,sorted and ltered if people start
 
using RSS feeds and a reader.
How much culture change will this need? 
2
Explore what’s out there
Encourage staff to spend more timeexploring blogs and other socialmedia.
How do you answer “why bother”? 
2
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Mash-ups
Different web services can be
 
combined and used in new ways —or presented in exciting formats likemaps.
Cool, but is it relevant? 
2
Free online apps
Using online tools for email or thingslike wordprocessing can be free orcheap. You can also access themfrom any computer.
Can you trust your data to ‘the cloud’? 
2
Internal networks and
 
communication
Social tools like blogs, wikis ormicroblogging can help colaborationinside organisations too.
Will people keep going? 
2
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Twitter
Fast and easy to update from
 
anywhere, Twitter is a great way ofkeeping in touch with with customers,supporters or clients.
Are the people you want to talk to on Twitter? 
1
Facebook
Great for events or sending updatesto existing contacts.
What happens on Facebook stays on Facebook, do you mind not being able to use info elsewhere? 
1
 
Podcasts
Audio recordings can be downloadedfor playback on an iPod or similar
Have you time to author and edit? Will you blog to distribute? 
MySpace
An organisation can set up a site onMySpace and network there.
Is MySpace the right space for you? 
22
Photosharing
Staff or customers are encouragedand supported in the public sharing ofphotos.
Do you have enthusiastic photographers prepared to share? 
1
Project Blogs
Use blogs to support projects andevents, keeping people informed ofprogress and hopefully interested.
Are there email alerts for people not comfortable with blogs? 
2
Project Collaboration System
A project management andcollaboration system like Basecampor its free rivals can be used internallyto keep projects organised.
Is it just another system to learn and integrate? 
2
Wikis
A wiki provides groups withcollaborative publishing anda shared workspace.
Are you confdent about collaborating,
is your project right for it? 
1
Use Skype or other VOIP
Encourage staff and clients to useSkype for free calls over the net—they can also do conference callsor record tutorials.
Is it reliable enough for you? 
1
Social Bookmarking
Search and bookmark sites withassociated keyword tags, these areshared with the World.
Are you wlling to make an effort to tag and share? 
1
Virtual Worlds
Some organisations attempt toengage people in a virtual world likeSecond Life.
Is anyone you need to meet there? 
2
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