Professional Documents
Culture Documents
Q1 First, does anyone in this household work for a Q5 In the REPUBLICAN primary election for
radio station, a television station, a newspaper, governor, do you think you will support Bob
an advertising agency, a market research firm, Ehrlich, or is there a chance you could support
or as an active political campaign worker? another Republican candidate?
No ...................................................................100% Ehrlich............................................................. 59%
Yes ................................................................. 0% Another Republican Candidate ....................... 31%
Not Sure.......................................................... 0% Not Sure.......................................................... 10%
Q2 Are you currently registered to vote at this Q6 Now I’m going to read you some things you
address? might learn about Bob Ehrlich and his record.
Registered ......................................................100% After each item, please tell me if you feel much
less likely to support Bob Ehrlich, somewhat
Not Registered................................................ 0% less likely to support Bob Ehrlich, or if it makes
Not Sure.......................................................... 0% no difference to you either way?
Q3 Are you registered to vote as a Democrat, a Bob Ehrlich was the biggest-spending governor
Republican, an independent, or as something in Maryland history, and in his last budget he
else? proposed the LARGEST-EVER increase in
Democrat ........................................................ 0% state spending.
Republican......................................................100% Much less likely to support.............................. 17%
Q4 What are the chances that you will vote in this Q7 Bob Ehrlich has spent the last three year
year’s September REPUBLICAN primary working as a lobbyist for state contractors,
election for governor and other state offices- gaming interests, and foreign governments like
-are you certain to vote, will you probably vote, China.
are the chances fifty-fifty, or do you think you Much less likely to support.............................. 20%
will not vote? Somewhat less likely to support...................... 11%
Certain to vote ................................................ 94%
Makes no difference either way ...................... 63%
Probably vote.................................................. 6%
Not sure .......................................................... 6%
Chances are 50-50 ......................................... 0%
Will not vote .................................................... 0%
Not Sure.......................................................... 0%
Ideology
Not
Base Liberal Moderate Conservative sure
Ehrlich/Som eone
Else
Ehrlich 59% 65% 57% 60% 71%
Another Republican 31% 35% 34% 30% 29%
Candidate
Not Sure 10% - 10% 11% -
Ideology
Not
Base Liberal Moderate Conservative sure
Big Spender
Message
Much less likely to 17% 12% 13% 18% 31%
support
Som ew hat less 19% - 24% 17% 19%
likely to support
No difference either 58% 88% 58% 58% 38%
w ay
Not sure 6% - 5% 7% 12%
Ideology
Not
Base Liberal Moderate Conservative sure
Lobbyist Message
Much less likely to 20% 35% 20% 20% -
support
Som ew hat less 11% - 7% 13% -
likely to support
Makes no difference 63% 65% 69% 60% 78%
either w ay
Not sure 6% - 4% 6% 22%
Ideology
Not
Base Liberal Moderate Conservative sure
Taxes Message
Much less likely to 23% 23% 25% 22% 31%
support
Som ew hat less 17% 12% 17% 17% 13%
likely to support
Makes no difference 56% 65% 56% 56% 42%
Not Sure 4% - 2% 5% 13%
Ideology
Not
Base Liberal Moderate Conservative sure
Ehrlich/Som eone
Else Inform ed
Ehrlich 45% 65% 41% 45% 53%
Som eone Else 47% 35% 50% 46% 29%
Not sure 9% - 9% 9% 19%
Education
Grade Som e High High School Som e College, Vocational Training/2 4-year College Som e Postgraduate 2 or 3 yrs. Postgraduate Doctoral/Law
Base School School Graduate no Degree Year College Degree Work, no Degree Work/Masters Degree
Ehrlich/Som eone
Else
Ehrlich 59% 100% 79% 62% 66% 58% 51% 72% 57% 44%
Another Republican 31% - 21% 28% 27% 19% 36% 17% 39% 37%
Candidate
Not Sure 10% - - 10% 7% 23% 13% 10% 4% 20%
Education
Grade Som e High High School Som e College, Vocational Training/2 4-year College Som e Postgraduate 2 or 3 yrs. Postgraduate Doctoral/Law
Base School School Graduate no Degree Year College Degree Work, no Degree Work/Masters Degree
Big Spender
Message
Much less likely to 17% 100% 32% 22% 15% 5% 12% 13% 19% 27%
support
Som ew hat less 19% - 43% 15% 16% 20% 28% 20% 15% 6%
likely to support
No difference either 58% - 14% 55% 60% 69% 56% 67% 60% 49%
w ay
Not sure 6% - 11% 9% 8% 5% 4% - 5% 18%
Education
Grade Som e High High School Som e College, Vocational Training/2 4-year College Som e Postgraduate 2 or 3 yrs. Postgraduate Doctoral/Law
Base School School Graduate no Degree Year College Degree Work, no Degree Work/Masters Degree
Lobbyist Message
Much less likely to 20% 50% 43% 20% 21% 9% 18% 13% 26% 21%
support
Som ew hat less 11% - 11% 11% 12% 14% 13% 10% 7% 8%
likely to support
Makes no difference 63% 50% 25% 64% 61% 72% 65% 71% 63% 47%
either w ay
Not sure 6% - 22% 4% 7% 5% 4% 5% 5% 24%
Education
Grade Som e High High School Som e College, Vocational Training/2 4-year College Som e Postgraduate 2 or 3 yrs. Postgraduate Doctoral/Law
Base School School Graduate no Degree Year College Degree Work, no Degree Work/Masters Degree
Taxes Message
Much less likely to 23% 50% 54% 25% 19% 15% 27% 17% 21% 21%
support
Som ew hat less 17% - 11% 16% 18% 16% 14% 20% 21% 6%
likely to support
Makes no difference 56% 50% 25% 54% 58% 69% 56% 58% 54% 55%
Not Sure 4% - 11% 4% 6% - 3% 5% 4% 18%
Education
Grade Som e High High School Som e College, Vocational Training/2 4-year College Som e Postgraduate 2 or 3 yrs. Postgraduate Doctoral/Law
Base School School Graduate no Degree Year College Degree Work, no Degree Work/Masters Degree
Ehrlich/Som eone
Else Inform ed
Ehrlich 45% 100% 35% 37% 53% 60% 43% 43% 40% 39%
Som eone Else 47% - 65% 42% 44% 35% 52% 52% 50% 41%
Not sure 9% - - 21% 3% 5% 5% 5% 9% 20%
Gender
Base Wom an Man
Ehrlich/Som eone
Else
Ehrlich 59% 53% 66%
Another Republican 31% 35% 26%
Candidate
Not Sure 10% 12% 7%
Gender
Base Wom an Man
Big Spender
Message
Much less likely to 17% 19% 15%
support
Som ew hat less 19% 21% 17%
likely to support
No difference either 58% 53% 64%
w ay
Not sure 6% 8% 5%
Gender
Base Wom an Man
Lobbyist Message
Much less likely to 20% 27% 13%
support
Som ew hat less 11% 13% 10%
likely to support
Makes no difference 63% 53% 74%
either w ay
Not sure 6% 8% 4%
Gender
Base Wom an Man
Taxes Message
Much less likely to 23% 27% 19%
support
Som ew hat less 17% 14% 19%
likely to support
Makes no difference 56% 53% 59%
Not Sure 4% 6% 2%
Gender
Base Wom an Man
Ehrlich/Som eone
Else Inform ed
Ehrlich 45% 38% 51%
Som eone Else 47% 52% 41%
Not sure 9% 10% 8%
Age
18 to 35 to 50 to 65 and
Base 34 49 64 over
Ehrlich/Som eone
Else
Ehrlich 59% 33% 53% 62% 71%
Another Republican 31% 58% 33% 28% 22%
Candidate
Not Sure 10% 8% 14% 9% 7%
Age
18 to 35 to 50 to 65 and
Base 34 49 64 over
Big Spender
Message
Much less likely to 17% 8% 16% 15% 21%
support
Som ew hat less 19% 33% 18% 16% 19%
likely to support
No difference either 58% 50% 60% 64% 53%
w ay
Not sure 6% 8% 6% 5% 7%
Age
18 to 35 to 50 to 65 and
Base 34 49 64 over
Lobbyist Message
Much less likely to 20% 33% 21% 16% 19%
support
Som ew hat less 11% 17% 9% 9% 13%
likely to support
Makes no difference 63% 42% 66% 69% 61%
either w ay
Not sure 6% 8% 4% 5% 7%
Age
18 to 35 to 50 to 65 and
Base 34 49 64 over
Taxes Message
Much less likely to 23% 33% 27% 17% 21%
support
Som ew hat less 17% - 15% 18% 23%
likely to support
Makes no difference 56% 58% 55% 63% 50%
Not Sure 4% 8% 2% 3% 6%
Age
18 to 35 to 50 to 65 and
Base 34 49 64 over
Ehrlich/Som eone
Else Inform ed
Ehrlich 45% 25% 42% 53% 45%
Som eone Else 47% 58% 48% 41% 47%
Not sure 9% 17% 9% 7% 8%