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Social Networking ConferenceTokyo, May 8, 2008
Monetizing Mobile Social NetworksChristopher Billich, Infinita Inc.
© 2008 Infinita Inc.
Japan Mobile Market
Key Differences
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Regulatory/GovernmentLevel
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Operator Business ModelLevel
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Operator-Handset MakerRelationship Level
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User Experience Level
© 2008 Infinita Inc.
Mobile Social Networking
Awareness and Adoption among Mobile Users (in %)No AwarenessAwareness, but no AdoptionAdoption
Source: Impress R&D, September 2006/2007
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