Pe ny i i i i i i nd i See lo i ao H cca r) to” i rd rr to” i f Dera aos -- Marcell Mars, Skopje 10/05/2008 Pn coor ) Posen toc ord SeaTe en ey een ee ee a ee Ree eee ‘and itis not considered as the real one. hackeroid is the one who's not a hacker but wannabe hacker, smartoid is another example. this ee Re cece en ee cee os eta etda many sees counterculture from 60's as furrdamental opponent of the capitalist order. nansgressive and revolutionazy, bohemian and romantic. the co-optation theory: faith in the revolutionary potential of "authentic" counterculture combined with the notion that business mimics and mass-produces fake counterculture in order to cash in on a particular demographic and to subvert the great threat Sa er ea ee ee ee ee ee eT hates corporate arnerica, therefore, this is not an ad for coke. We repeat, this is not an ad for coke.” - coca-cola, 1996.