Q-- A company is manufacturing a wide range of pharmaceuticals and cosmetics. It is an established company,running successfully for the last 50 years. It has three diverseareas:
manufacturing drugs, medicines andother pharmaceutical products
manufacturing creams, hair oil, talcumpowder, etc.
manufacturing floor and toilet cleaners,liquid soap, disinfectants for hospital and domestic use,etc.The company is now facing tremendous competition and its
bottom‐line is under pressure and steadily dwindling. It has
large tracts of vacant land near Kanpur and Cochin. In order toaugment its profitability, the company wants to start a newdivision
growing exotic flowers especially for export. You arerequested to set forth the business proposal in this regard.