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Agricultural inputs in Rural India - Brands which excelled & those which failed !

Agricultural inputs in Rural India - Brands which excelled & those which failed !

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Published by Tarun Chopra

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Categories:Topics, Art & Design
Published by: Tarun Chopra on Apr 12, 2010
Copyright:Attribution Non-commercial

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08/23/2013

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PRESENTATIONONAGRICULTURAL INPUTS IN RURAL INDIAPRESENTED BY:KARTIK CHAUDHARYSHWETA DIXITTARUN CHOPRAVIKASH CHAUDHARYVIJENDRA SINGH
 
According to a survey conducted by Mckinsey in 2008, rural India with apopulation of 630 million (approximately) would become bigger than totalconsumer market in countries such as South Korea or Canada in another 20years and it will grow at least four times from its existing size.
Agribusiness promises to be the next sunrise sector for India. Agribusinesssector consists of businesses that either supply farm inputs or are involved inthe marketing of farm products through warehousing, processing,wholesaling and retailing. It can hence be thought of as consisting of economic activities relating to the supply chain of agricultural inputs and thesupply chain of agricultural products. The sector can play a major role inlinking farmers to global supply chains in agriculture.
 
Agricultural input industry can broadly be classified into;
Consumables
Durables
Consumables comprises of inputs like seeds, fertilizers, agrochemicals,oil & lubricants.
Durable agricultural inputs include tractors, agricultural machinery(thrashers, harvester, etc) & agricultural implements & tools (cultivators,levelers, wheel harrow, etc)

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ritikashrimali added this note
Hi, thanks a lot for this ppt. I am a graduate student completing my PhD. I was wondering if you could share with me the reference of the Agri-input graph on market volumes of tractor companies? Your graph says CMIE - but more details will be useful. Also, I am looking for similar data on 'consumable' agri-inputs as well, I would really appreciate if you could help me with this. thanks.
Katie Belders added this note
it gave me what i needed to know
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Ajay Waghmare added this note
its so nice and brief ,I get much more things from this...
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