The development of the new business plan which does not exist in India was challenging task forour group. We were in dilemma to make a business plan on new product of the service whichdoes not exist in market. Lastly we decided to go for consumer service plan. We are going to
launch a social service website “
Before we decide the features of the website we did a consumer survey to find out consumersneed and also referred the other journal and magazine which is providing related information.The idea sparked as a result of various observations and cases in difference parts of our countrywhere different doctors and paramedical associations try to take an undue advantage of unawareness of our masses related to type of diseases and its operational cost and the underlyingtreatment. Charity begins from home and the rule applies here as we are trying to help oursociety by providing these information related to different medical services along with free of cost or token cost to poor people. Although it is a business plan here the motive of the idea is notto earn money but is rather to add efforts in order to have uplift of needy sections of society.This Project gave us a great learning experience and at the same time it gave us enough scope toimplement us analytical ability. The analysis and advice presented in this Project Report is based
on market research on the consumer’s attitude towards getting information about the health
services in India.The Project consists of data and its analysis collected through survey done on 100 people. Forthe collection of Primary data we made a questionnaire and surveyed of 100 people.On the bases of the survey we have include many features like hospitals and blood bank in city,list of doctors and emergency services, ratting of hospital, medical stores providing homedelivery services and many more.