What have the results been to date?
Have you carried out sensitivity analysis?
Describe your product or service.
What is the required quality of your product?
Is there a range of products you wish to provide?
What differentiates your products from your competitors?
What is the pricing structure of the product(s)?
How is this different from your competitors?
Does your product follow a production process?
What are the worker & machinery requirements?
Have you considered the use of brands, patents, copyrights?
What sort of image do you wish to project for your product? i.e. quality
What image does your competition have?
Do you have a logo for your product(s)?
Do you know what business stationery you require and have you arranged to printthis?
Have you arranged for signs to be made for your business premises?
Have you decided on a name for your business?
Does this name conflict with another on the business names register?
If you are trading as a limited company has this been formed?
Is your chosen company name on the company registration office register already?
Market Trends & Promotion
Have you done any market research for your business?2