History of In-Game Advertising

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Document Information

7,374 Reads | 4 Likes | 0 Comments | 9 Favorites

Added By

andy_whistler (7,929)

Description

An unpublished chapter from a graduate thesis about in-game advertising. Illustrated excerpts on http://adverlab.blogspot.com

Pdf_16x16 16 Pages

Date Added	05/17/2008
Category	Uncategorized.
Tags	History, media, Games, marketing, advergames, ingame advertising, Business-Marketing, Uncategorizable-Uncategorizable
Groups	Com 491 Interactive Advertising, isync
Copyright	Attribution Non-commercial
More info »

History of In-Game Advertising

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History of In-Game Advertising

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