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Power of Media

Power of Media

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Published by fujimukazu

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Published by: fujimukazu on Apr 16, 2010
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10/12/2010

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Power of Media
Manzoor Ali Memon
 
Wh
at is power?
Luke introduced t
h
ree models for power.One dimensional model: T
h
e ability to makeperson A c
h
oose option B instead of option C.Two dimensional model: T
h
e ability to A torestrict t
h
e decision making capabilities of BAlternative model: Option B is so taken for granted t
h
at option C,D,E are more or less"unt
h
inkable´/option b seen as beyondc
h
allenge.
 
Wh
at is power?
Power is t
h
e capacity to make t
h
ings occur by t
h
e use of resources and skills toac
h
ieve t
h
e desiredobjectives(Eldridge:1997).

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