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Audiences

Audiences

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Published by emilystuart54

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Published by: emilystuart54 on Apr 21, 2010
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10/24/2012

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Genre and Audiences
Lesson 1 Aims:
Recap Genre TheoriesWatch and Analyse remaining Videos
 
Recapping The Thriller Genre
The concept of genre offers thepossibility of recognizing similaritieseven in the midst of great diversity.¶(Shepherd & Watters, 1998)
 
³
a loose category or classification of mediaproducts. Classification into one genre or another is governed by
c
odes
and
c
onventions
, and each has its own more or lessobvious
i
c
onography
(a set of 
visualrepresentations
in a media text that, takentogether, indicate its genre). The codes andconventions of a genre refer both to
c
ulturalsignals
contained in the text and to the ways inwhich the text¶s content is presented´
Genre

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