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Table Of Contents

OBJECTIVES OF ORGANIZATION
Quality Objectives
Profitability
Market Share
Brand Image
Brand Leadership
Social Responsibility
Growth objectives
DEPARTMENTS
Marketing
Admin &
Personnel
Purchase
GM
Manager
Finance
Admin&
CEO
MANAGERIAL POLICIES
Quality Policy
Sales Policy
Credit Policy
Security Policy
Hygiene Policy
Behavior Polices
Decision Making Policy
Delegation Of Authority
Centralization
MARKETING AND SALES DEPARTMENT
RSM NORTH
RSM CENTRAL
ASM WEST
RSM SOUTH
Sr. AFM Rawalpindi
AFM Peshawar
Sr. SO Lahore
SO Multan
Sales Officers
1. Rawalpindi
2. Islamabad
3. Murree
4. Mirpur
Lahore
1. Gujranwala
2. Sialkot
3. Sargodha
Computer Officer
MARKETING & SALES DEPARTMENT
FUNCTIONS
Finance Manager
Chief Accountants
Taller
FINANCE DEPARTMENT
Labor
PURCHASE DEPARTMENT
HOW TO PURCHASE:
POLICY FORMULATION PROCESS
EMPLOYEES JOP SATISFACTION
CAREER LADDER
JOB ASSIGNMENT AND
QUALIFICATION
JOB ASSESSMENT METHOD
ADMINISTRATION / PERSONNEL DEPARTMENT
Recruitment
Finding The Candidates For Specific Job
Advertisement of Vacancies
Recruitment Agencies
Reference
SELECTION PROCESS
Appraisal
RECRUITMENT AGREMENT/JOB POLICIES
Salary
Health Requirement
Rules and regulations
Transfer
Secrecy Policy
Other job/occupation
Probationary period
TRAINING PROGRAM
Old Views
Modern View
Personal Selling
Central Position of Salesperson
Top Management
Human Resources
Competitors
Customer
Finance & Accounting
Suppliers
Advertising
Senior Pakistan Sales Manager¶s view
Planned Selling
The Approach
The Presentation:
The Role of The professional Sales Person
PROFESSIONAL SELLING
What is Selling?
Duties/Responsibilities of a Sales Person
Stock Levels
Action To Be Taken
Advertising: (POP)
Important Aspects Of POP
Where to put POP
Display / Merchandizing:
Where To Build Display
How To Build Display
Why Build Displays
GOODWILL
How to create goodwill
Things To Do
NEW DISTRIBUTION
How To Make New Prospect Call
Follow Up
The Six Steps To Success Of Sales Calls
Do Research
Set Objectives
Ask Questions
Explain The Benefits
Meet Objections
Close The Sale
SOME CORE QUALITIES OF SALES PROFESSIONALS
EMPLOYEES BENEFITS
Allowances
House Rent
Conveyance Allowance
Daily Allowance
Group Insurance
ADMIN FUNCTIONS
Function
Transport
Security
House Keeping
Office Discipline
PRODUCTION FACILITY
Production
LOCATION OF PRODUCTION/PLANT
PRODUCTION PANT
Production Planning
PRODUCTION PROCESS
Purchase Of Potatoes
Potato Grade And Condition
Fry Chips Evaluation
Storage
Washing
Transfer Into Machinery
Sorting Of Potatoes
Corrugation
Moisture Sucking
Frying
Flavoring
Sorting Of Fried Chips
Packaging
Packaging process
Weighing
Wrapping
Sealing
Plant Maintenance
PRODUCTION METHODS
Quantity Schedules
Quality Control
Chief Executive
General Manager
Quality Assistant Officer
QUALITY CONTROL COMMITTEE
UTILIZATION OF PLANT CAPACITY
Target Market Size
Brands Crowds
Market Growth
PURCHASED DEPATMENT
PURCHASE CATEGORIES
Seasonal Purchase
Normal Purchases
PURCHASE PROCESS
Requisition
Purchase Function
Quotations
Advertising For Quotation
MAIN PURCHSASE CONCERN
Planning for purchase
Seasonal Purchases
DOCUMENTATION STAGES
Daily purchase Challan
Inward gate pass
Material Receipt and Inspection Report
Submitting To Finance Department
MARKETING DEPARTMENT
Management
MARKETING PROGRAM
Sales Management ±Procedure
Daily Sales Record
New Product Development & Launching
Triple-Em has launched a new product named Super Star on April 2002
MARKETTING PROGRAM OF
TRIPPLE-EM
Budget Allocation
Marketing Mix Decision
TARGET MARKET
MARKET SEGMENTATION
Basis of Segmentation
PRODUCT
PRODUCT MIX
Width Of Product Mix
POTATO CHIPS RANGE
NIMKO RANGE
EXTRUSION RANGE
WIDTH OF PRODUCT MIX
Potato Chips Nimko Extrusion
DEPTH OF PRODUT MIX
DEPTH OF POTATO CHIPS RANGE
Super Crisps Mr. Crisps
DEPTH EXTRUDSION RANGE
Brand Gol
Dino
Cathy
Giggly
Wheelo
Potato
Super
DEPTH OF NIMKO RANGE
BRAND
Super Crisp
PAKAGING
Primary Packaging
Secondary Package
TRIPPLE EM (PVT) LIMITED
List of Products
Potato Chips Range Flavors Rs
Nimko Range
Extrusion Range
Packing Components
Price
Brand
Labeling Information
PRODUCT POSITIONING
Positioning By Attributes
Positioning By Product User
PRICE
Pricing Objectives
PRICING METHODS
PRODUCT PRICE AND VARIOUS SEGMENTS
HIGHER MIDDLE CLASS
Potato Chips Range Nimko Range Extrusion Range
MIDDLE MIDDLE CLASS
Target Costing Strategy
Competitive Pricing
PLACE
PLACE STRATEGIES
Place Objective
Product Category
CHANNEL OF DISTRIBUTION
Distributor
Selection of Distributor
Distributor Selection Criteria
POLICIES REGARDING DISTRIBUTORS/MIDDLEMEN
CREDIT POLICY
Margin Of Distribution Channel
MARGIN POLICY
Margin to Distributors
Margin Of Retailers
SALES FORCE
Sales Management
Central Zone
Main Cities
North Zone
Area
South Zone
West Zone
ROMOTION
PROMOTION MIX
Factors Setting The Promotion
Public Relationing
Sales Promotion
PUSH VERSUS PULL STRATEGY
Pull Strategy
Push Strategy
ADVERTISEMENT
Budget
Electronic Media
Print Media
Outdoor Advertisement
ELECTRONIC MEDIA
Ratio
Magazine, Print Media
Press
Outdoor
Corrugated Hoardings
SALES PROMOTION
Trade Promotion
TOOLS/METHODS OF TRADE PROMOTIONAL
Trade offer/discounts
Special Schemes
Free Goods, Gifts
Free Goods
Special Discounts
Grand Gift Schemes
Shop Signs
CONSUMER PROMOTION
BUSINESS AND SALES FORCE PROMOTION
TOOLS
Sales Contests
Speciality Advertisement
TRAINING PROGRAMM
P. 1
Tripple-Em 2009 Internship Report on Tripple-Em 2009

Tripple-Em 2009 Internship Report on Tripple-Em 2009

Ratings: (0)|Views: 365 |Likes:
Published by qaiser mehmood
Internship Report on Tripple-Em 2009
Qaiser Mehmood

if u want to get this document please contact on my cell no 0092 3137241000 qaiser.m100@gmail.com
Internship Report on Tripple-Em 2009
Qaiser Mehmood

if u want to get this document please contact on my cell no 0092 3137241000 qaiser.m100@gmail.com

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Published by: qaiser mehmood on Apr 30, 2010
Copyright:Attribution Non-commercial
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