An integrated communicationsspecialist in both traditionaland digital media, with over 7years’ Marketing experience.
“If you want to know who I am, what Ido, and how credible I really am…Google,” says Pat Law, former DigitalStrategist at 360
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Digital Influence,Ogilvy Public Relations Worldwide,Singapore. An award-winning communicationsspecialist in both traditional and digitalmedia for global and local brands, Patis not arrogant as much as she ishonest when she says that. That iswhy the undisputed Godmother of Advertising, Linda Locke sees Pat as a“PR machine in herself – she has thatability to convey a genuineness thatpeople trust and relate to
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”.Pat has over 7 years’ of thru-the-linemarketing experience in her formeradvertising career in the likes of Publicis, Leo Burnett/ Arc Worldwide, TBWA and Ogilvy. Her portfolioincludes global brands such as adidas,Cadbury Schweppes, Chrysler, Dove,Garnier, Harley-Davidson, Hewlett-Packard, Intel, Jeep, Johnnie Walker,m&m’s, Royal Salute, Singapore Airlinesand Tiger beer. An avid writer and supporter of local art,Pat writes for Culturepush, Singapore’sleading portal of local arts and culture,Singapore Architect, and serves as aconsultant to the Organisation of Illustrators Council.Described by renowned A-list bloggerCowboy Caleb as “a burgeoning socialmedia rockstar”, Pat takes pride (andpleasure) in shaping the local social mediascene and beyond.Responding to her entrepreneurial calling,Pat established GOODSTUPH, a socialinfluence marketing studio, in March2010.
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Her World | November 2009 | The Digerati Diva
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