Professional Documents
Culture Documents
International Business
Strategy, Management & the New Realities
by
Cavusgil, Knight and Riesenberger
International Business: Strategy, Management, and the New Realities 1
What Is Strategy?
RD SA BA CE RE
RA E
SD CA
D RB
BD A SB
B
CD
SF BF RC BB
H
CF F SC CB
RF
BC C A : Home plant
H: Headquarters
CC B … F: Subsidiaries
Alternative Organizational Arrangements