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Incoming Sales Call – Internet
1. Introduce Yourself 2.AcknowledgeCustomer3. Interview4. OfferAlternatives5. CurrentVehicle6. Likes andDislikes7. Trade-In?8. Check Availability9. Customer’sPhone & Name10. Get/SetAppointment11. ValidateAppointment12. Get Email13. GeneralInformation
Manager:
 ____________ 
Sales Consultant:
 ____________ 
Good Morning/Afternoon, It’s a GREAT Day at ABC OEM... This is
 ____________________ 
with ABC OEM’s Internet Sales Dept., how may I help you?
Customer response:
 ____________________________________________ 
Thank You for calling! So we can help you get all the information you need . . .
May I ask you a few questions?
Are you interested in
NEW,
 
USED
or are you
OPEN MINDED
depending on the
DEAL? ___________ 
 
Which equipment and options are most important to you? 
Cars Options Desired: __ 
 __ 2 Door __ 4 door _______________________ 
 __ 5 Speed __ Automatic __ Cloth __ Leather _______________________ 
 __ Sunroof __ Power Package
 
Repeat back to confirm…
If there was a similar vehicle with similar equipment, that was less expensive, would you want usto let you know about it? _______YES ________NO
Are you ____ 
Adding?
Or ____ 
Replacing
a vehicle?
What are you currently driving?
Year _____ Make _____________ Model ________________________ Miles ________________ So we can better understand what’s important to you, when you think about what you are driving now,
What do you Like Best? _______________________________________________________ What would you Improve? ______________________________________________________ 
Will you consider trading it in? _____ 
YES
 ______ 
NO ______Depends on Trade-in Value(IF YES:
“In order to get you the most money, we’ll need to see it as soon as possible”)
Let me check availability on (
model of interest
)______________________from our local and centralinventory, which should not take long….
What is your Home# _______________ Work#__________________ Cell#_____________________ How do you spell your last name?
 ______________________ 
First name
 ____________ 
 
To save some time,
may I check if that vehicle is available right now?
 
IF YES:
Please Hold (PAUSE)… (Look up how many of the model are in stock)
IF NO: OK, I will call you back in a few minutes…
Availability looks good…
By the way, when was the last time you drove a (current year model ofinterest)? May I make a suggestion? We should arrange for you to come in and drive a (CYMOI)IF YES:
When is the best time for you to come in?Today Tomorrow Give name, direct numberMorning Evening and directions to dealership
 
6:15 6:45

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