Quick Quote - First Internet Customer Call AFTER Price Quotes Sent
1. Introduce Yourself 2. Verifyreceipt of emailresponse
3. Get REAL email !
4. Acknowledge& Explorecustomer priorexperience5. Benefit tocustomer fromInternetProcess6. Verify whatthecustomerwants
7. Is customer opento alternatives?8. Current vehicleinfo likes & dislikes
9. Get anAppointmentto visit dealer10. Set theStage11. ValidateAppointment12. If NoAppointment13. GeneralLeadInformation &AppointmentConfirmation
Hello, this is __________ with the Internet Department at
_____________________________
.May I speak with _________? Hi _________, earlier today (yesterday?) we sent you an emailmessage with information and price quotes.
Have you been able to take a look at it?IF NO:
That’s OK… When would be a better time to speak with you about the information we sent? ______________________ What number should I call? _______________________
Do you have another email address that you would like me to send important informationsuch as price quotes & dealer invoice costs?
___________________________
IF YES:
Great! So that you get all the benefits offered by our Internet Sales program, I would like todiscuss how it works with you… May we proceed?(OK)
Have you ever bought a vehicle using the Internet before?
If Yes -
Great! Tell me, how did it go?_________________________________________________
If No –
Not a problem,
Let me explain how our Internet process helps you get a better deal . . .
There are Four easy steps:
1. Find the right vehicle for you2. Provide you with prices & the information you need to make an informed decision3. Schedule a convenient time to complete the paperwork4. You bypass the traditional car sales process and pick up your new OEM
You indicated that you are interested in a OEM _______________(model from lead).
Of the options you listed, which equipment is a “Must Have”?
__________________________ If we had a similar vehicle, with similar equipment, that was less expensive… would you want toknow about it or would you rather have us rule that out for you? (
Option Packages, Demo, PO
)
Are you Adding or Replacing?
What are you currently driving?
Would you like an estimate?
Year _______ Make _____________ Model _________________________ Miles ___________ Equipment ____________________________________________________________________
So we can understand what is important to you . . .
Like Best? ____________________________/ Would Improve: ___________________________
Going back to the vehicle you enquired about…
(No Trade) When was the last time you drove a ______? May I make a suggestion?
(If Trade)So we can
(give you as much possible for your trade in and)
give you an opportunity totest drive the vehicle... when would you be a good time for you to visit us?
Today Tomorrow
Give name, direct number
Morning Evening
and directions to dealership
6:15 6:45
Great, we will see you on _____________________ at __________________________.
Also, do me a favor . . . If anything changes on my end, I will contact you by email & phone to let youknow. if anything changes on your end, that would effect you coming in, will you let me know?
Best Email:___________________________________ Best Phone ________________________
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