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Coca Cola Industry Visit

Coca Cola Industry Visit

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Published by Muhammad Asif

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Published by: Muhammad Asif on May 28, 2010
Copyright:Attribution Non-commercial


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The Coca-Cola Company
is the world's largest beverage company, largest manufacturer, distributor, andmarketer of non-alcoholic beverage concentrates andsyrupsin the world, and is one of the largestcorporations in the United States. The company is best known for its flagship productCoca-Cola,inventedby pharmacistJohn Stith Pembertonin 1886. The Coca-Cola formula and brand was bought in 1889 byAsa  Candler who incorporated The Coca-Cola Company in 1892. Besides its namesake Coca-Cola beverage,Coca-Cola currently offers more than 400 brands in over 200 countries or territories and serves 1.6 billionservings each day.The company operates afranchiseddistribution system dating from 1889 where The Coca-Cola Companyonly produces syrup concentrate which is then sold to variousbottlersthroughout the world who hold anexclusive territory. The Coca-Cola Company is headquartered inAtlanta,Georgia. Its current chairman and CEO isMuhtar Kent.
Coke in India
Coca-Cola was the leading soft drink brand in India until 1977 when it left rather than revealits formula to the government and reduce its equity stake as required under the ForeignExchange Regulation Act (FERA) which governed the operations of foreign companies inIndia. After a 16-year absence, Coca-Cola returned to India in 1993, cementing its presencewith a deal that gave Coca-Cola ownership of the nation's top soft-drink brands and bottlingnetwork. Coke’s acquisition of local popular Indian brands including Thums Up (the mosttrusted brand in India21), Limca, Maaza, Citra and Gold Spot provided not only physicalmanufacturing, bottling, and distribution assets but also strong consumer preference. Thiscombination of local and global brands enabled Coca-Cola to exploit the benefits of globalbranding and global trends in tastes while also tapping into traditional domestic markets.Leading Indian brands joined the Company's international family of brands, including Coca-Cola, diet Coke, Sprite and Fanta, plus the Schweppes product range. In 2000, the companylaunched the Kinley water brand and in 2001, Shock energy drink and the powderedconcentrate Sunfill hit the market.
The guiding vision
Coca-Cola re entered India in 1993. The vision of the company is to lead beverage revolution in the worldand provide it’s consumer quality beverages at affordable price. As on June 2007, Company has 65manufacturing locations across 18 states of the countryThe company has one single environmental system, eKO system, implemented at all its operations acrossthe world. The eKO system is a tool that integrates environment management with business planning cycle.The eKO system primarily comprises of two main facets namely:
1.Environment2.Occupational Safety and Health (OSH)3.The Hindustan Coca Cola Beverages Pvt Ltd. (Raninagar Unit), Siliguri, is TCCQS-Q4 certified zone.The Coca Cola Management System is ISO 9001 : 2001, ISO 14001 : 2004, ISO 22000 : 2005 certified.The Coca-Cola Management System (TCCMS)
The Coca-Cola Company has only one quality system, called The Coca-Cola Management System (earlier referred to as The Coca-Cola Quality System), for its entire bottling operations (Company owned as well asFranchise owned) around the world.
The Coca-Cola Management System
The Coca-Cola Company exists to Benefit And Refresh everyone it touches.This is its promise. It strives to deliver on this promise every day, Creating A Stronger And MoreSustainable Future for our business and for the communities it serves.
The Quality Policy
The Coca-Cola Company has only one quality system around the world, Quality is more than justsomething we taste or see or measure. It shows in our every action. We relentlessly strive to meet theworld’s ever-changing expectations because keeping the Quality Promise in the marketplace is the highestbusiness objective and its enduring obligation. More than a billion times a day, consumers choose its brandof refreshment because Coca-Cola is…The Symbol of Quality.Customer and Consumer Satisfaction.A Responsible Citizen of the World.
corporate citizenshipSeeking Everyone’s Support for Effecting Positive Environmental Contribution
In its efforts to identify solutions to environmental challenges, it seeks the cooperation of public, private andgovernmental organisations. It directs its own company's skills, energies and resources toward activitiesand issues where it is confident of making a powerful and effective contribution.
Stewardship - The Coca-Cola Identity
Coca Cola stewards of brands universally recognised for quality and consistency. Maintaining anestablished standard of excellence in its business conduct is essential if yhey are to continued to be trustedneighbours in the communities where they do business. Its efforts towards environmental managementexhibit this level excellence at the local, division, and corporate levels. It will take progressive actions thatfocus on minimising its impact on the environment while striving towards continuous improvement.It act responsibly, doing the right thing with regard to the local and global environment as it buildsand nurture strong brands. As responsible stewards of the environment and ts brands, Coca Cola will takeprogressive actions that focus on minimizing its impact on the environment and strive for continuousimprovement. Its goal is to be environment management leaders in the communities where it conductsbusiness. It provides leadership in three critical areas:1.Water efficiency and water quality2.Energy efficiency
Eliminating or minimising solid waste.Its activities focuses on community involvement based on understanding local and globalenvironmental issues, leadership on research to provide innovative solutions, and open and ongoingdialogue on ts environmental efforts. The company and operations share best practices on resourcemanagement techniques amongst each other and, where appropriate, with local communities.
Quality commitmentA Tour through the Scientific Manufacturing Processes
The Coca-Cola Company ensures the supreme quality of its beverages by employing globally accepted andvalidated manufacturing processes and Quality Management Systems. Let us now take you through theprocesses and Quality Assurance Programs followed by the world-class manufacturing facilities in India.
Testing Source Water For Plant Site Selection
The site for manufacturing plants are finalized only after the source water has been tested for allrequirements of potable water. The analysis is always conducted by independent third party accreditedlaboratories. The source water is then properly protected and re-tested periodically to ensure that itconforms to international standards.The water is then drawn through sealed pipelines into the storage tanks placed in secured water treatmentareas of the manufacturing plant.
Water Treatment - Know the Chemistry Of Purity
The first step in the process of manufacturing soft drinks is to disinfect the water using globallyapproved chlorination procedures. This ensures that all micro-organisms including pathogens aredestroyed. It also removes organic and inorganic impurities caused by oxidation of heavy metal ions.
2.The second step is the filtration at the molecular level, which is achieved either bycoagulation/flocculation or reverse osmosis. Contaminants commonly removed by this process include:
Dirt, clay and any other suspended matter in the water.
Microbial matter (including bacteria, yeast, moulds, virus, protozoa).
Heavy metals and compounds which may cause an off-taste.When coagulation/flocculation is used, colloidal materials and suspended particles are removed bysettling plus enhanced filtration through multi-media. If needed, alkalinity reduction may also beachieved by lime softening or ion exchange filters.
The third step to stop potential contaminants is water purification using granular activated carbon filters.The granular activated carbon, with its large and porous surface area, ensures effective removal of trace levels of organic compounds (including pesticides and herbicides), colour, off-taste and odour-causing compounds using the principle of absorption.
The last step is polishing filtration, which is passing water through high efficiency 5-micron filters toensure every drop of treated water is free from any activated carbon fines and is safe for use inbeverages.
The Purity Of Sugar Is Crystal Clear 
The sugar selection process is as stringent as the water purification process. The sugar, bought from high-grade authorized mills, is cleaned with a globally acclaimed carbon treatment process. A purified sugar syrup is created which is then blended with the soft drink concentrate.
Carbon Dioxide Meeting International Purity Standards
Carbon-dioxide is procured, meeting international purity standards, from authorized suppliers. The gas thengoes through stringent quality control checks before it used in the beverage. All the three primaryingredients used in beverage, the syrup, treated water and carbon-dioxide, are blended as per The Coca-Cola Company's specifications.
The Automated Bottling Process
Coca Cola uses a fully automated process to recycle the glass bottles returned from the market. Thesebottles are sanitized at high temperatures with specially formulated cleaning agents. They are thentransported to the filler after a thorough visual inspection. After they are filled, in a high-speed automatedfilling machine, the bottles are capped/crowned, date coded and packed into crates/cartons.The complete manufacturing process has a well defined and structured Quality Control and AssuranceProgram. All the manufacturing facilities employ qualified, experienced and trained professionals for manufacturing and testing of our products. All the bottling facilities follow the Good Manufacturing Practicesrequirements as applicable to the food industry. All manufacturing equipment fulfil the stringentrequirements of GMP and sanitary design.The entire Quality Management system of each plant is documented, managed and continually improvedthrough a world-wide accepted system of TCCQS (The Coca-Cola Quality System).
Manufacturing Process
The Hindustan Coca Cola Beverages Pvt Ltd. (Raninagar Unit), Siliguri, produces ready syrup bottles. Thepet fillers are produced at the rate of 100 bottles per minute and the returnable glass bottles are producedat the rate of 400 bottles per minute. The amount of production is dependent ass per the requirements. Theproducts manufactured are Coca Cola, Thums Up, Sprite, Limca, Nimbu Pani and Kinley Soda. Themanufacturing process is shown as here under :

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