Yeah, take a look at your blog design and probably take it a bit more seriouslywith your writing as well.
Establish something that’s a bit more like a routine
blogging and writing are basically the same thing. They sort of bothhappen in fits and bursts and when inspiration strikes and when time allows, but
you shouldn‟t try to blog in that really erratic fashion.
You should try to blog ina more sort of structured routine that builds more momentum and gives theaudience an expectation
that on certain days of the week or at a certainfrequency there will be new content there for them to read. And, that establishesprobably a lot more audience engagement, which is a lot better for your trafficbecause pe
ople will come back to a blog that‟s, you know, delivering at a sort of
Probably a third tip I‟d say is
try to make all of your blogging effort, yourcontent and so on, the maximum effect and use you can get out of them byactually being v
ery deliberate about what you’re doing
. So don‟t just blog in a
haphazard way and talk about any odd topic, throw out a podcast every now andthen and maybe put a photo on there and that sort of thing.
attention to what you’re doing yourself and what sort of reaction you’re
getting from your audience.
So, if you try video one time and somewhere you discover that your videos work
really well and get a lot of great, positive reactions out of your readers, that‟s a
you should probably do more videos cause it‟s more effective for your
audience. And if you find that your blog post is on Tuesday, you get morecomments on your blog post on Saturday, well then you should probably makeTuesday one of your blogging days.
You don‟t have to write it on Tuesday, you
can write it in advance, but that should be the day that you publish it.And
when you’re getting that good, consistent traffic, make the most use of it.
Don‟t waste it by having visitors coming along, „yeah, that‟s great, I‟ve read your blog post, off I go again‟, you know, give them a way to subscribe and stay up todate so that they don‟t have to remember to come back to you, they get those
constant reminders. So, as long as you make the most use out of the little timethat we all have to look after our blogs, I think you can really kick it up to the nextlevel.JP: Well, lots of things there. A couple of questions. You mentioned there about aroutine in blogging, which I like and I know some
people will say, “oh well I have
to wait for inspiration or whatever. But I sort of do
I do a lot of them in
advance and I do generally one podcast a week, but I don‟t necessarily do things
on a certain day, but
I do make sure that I’m covering all my
topics and onlymy topics, I guess
. So, I feel like that‟s a definite I would recommend as well.